Despite the pandemic, DESOTO was able to significantly increase its sales in all markets in 2021 and has opened its own showroom in Paris at the best address, 1, Rue Thérèse, 75001 Paris.
“After a very successful market launch in 2017, we want to underline the enormous importance of France as a sales market for our DESOTO brand with our own DESOTO showroom in Paris. In addition, we are investing in the expansion of our sales organization in order to have a nationwide presence in France in the future. With the measures taken, we want to triple sales in the next 2 years” says Heino Putnai, CEO of DESOTO.
The showroom with a size of approx. 100 square meters is located in the popular 1st arrondissement not far from the Louvre and Palais Royal in a luxurious Art Nouveau house and is occupied during the ordering phases and Paris Fashion Week.
The distribution of DESOTO in France is overflowing
Charles Barrie Agency
Tel: (+33) 06 75 76 03 58
About DESOTO
The top brand and #1 in jersey shirts has won over 1,300 satisfied retailers worldwide over the past six years. DESOTO stands for a perfect fit, easy-care, comfortable and fairly produced. With its exclusive designs and innovative cuts, the label has been making special fashion statements since it was founded in 2015. Sustainability, social and ecological responsibility are an integral part of the brand philosophy for the Forchheim company. The fabrics are knitted exclusively in Germany, finished in Austria and made up in North Macedonia – a genuinely European product. All fabrics are Oeko-Tex® certified, non-iron without chemicals and made from 100% cotton.
