British denim brand Pepe Jeans has opened a new pop-up in Wertheim Village.
The so-called “Wertheim Village Denim Lab by Pepe Jeans” offers consumers the opportunity to have pieces personalized, Wertheim Village announced on Friday. The lab is part of the “Shades of Blue” campaign, which celebrates the color blue in all its shades in the shopping center in Wertheim am Main.