Thanks to Daniela Alfnito, the German hit shows world-class nepotism.
Some trend terms are welcome to stay in the old year. “Quiet Quitting” has always been stupid, “slay” can please go to the sanctuary of youth word history. But there is one economic term that will be with us for a while: the Nepo baby, which has been in the media for over a year. You could also call it – somewhat imprecisely – a rich kid, a superior daughter. Or, to stay in the spirit of the translation: as a profiteer from nepotism.
These Nepo babies are about to rule the entertainment industry. Just out of elementary school age, they accompany their mothers on million-dollar tours like Beyoncé’s daughter Blue Ivy Carter, they play in bad TV series (“The Idol”) like Vanessa Paradies’s daughter Lily-Rose Depp or bring touchingly gherkin ones Photos as an illustrated book like Beckham’s son Brooklyn.
An ambassador of authenticity
In Germany, as a Nepo baby you can at least make it onto the show “Schagerchampions” straight away. Anna Ermakova, Boris Becker’s modeling daughter, recently performed there with a cover version of the Te Who song “Behind Blue Eyes”. There was a little malice on social media for the ethereal and even bored attempt to free oneself from the fame and reputation of the famous father, which received at least a million clicks on YouTube in just four days.
A Nepo baby of a completely different type triumphs over half a dozen rappers in the German album charts: Daniela Alfnito, former geriatric nurse (and recurring guest in this cheerful curiosities column), is the daughter or niece of the two Amigos brothers Bernd and Karl-Heinz Ulrich . In the paradoxical world of pop music, where dreams fly high but should still fit into a terraced house if possible, a figure like Alfnito is a gift, plus a Nepo baby that is well received in Germany: an ambassador of authenticity who, first of all, is something Learned a lot before she takes over the torch from her dad. Brooklyn Beckham should imitate her first.
This column first appeared in Musikexpress issue 3/2024.