P.rest, the Californian desert will resound with electronic music and glamorous star outfits, after two years of emptiness due to Covid. The Coachella Festival returns to the Indio valley, for two consecutive weekends: from 15 to 17 April And from 22 to 24 April 2022. If on the one hand, even our own will end up on the different stages Maneskinnext to Harry Styles And The Weekndall that remains is to see who will dance on the track among the celebs, unleashing the typical ones boho chic look that made the history of the event.
What Coachella is and how it was born
A festival of music and fashion (but also art and food, thanks to installations and trucks), with the reminiscences of the atmospheres of Woodstock seventies. At least originally: ai Pearl Jam the merit of having discovered the unusual location, thatEmpire Polo Club extended 78 acres that will also host Coachella 2022, in the vicinity of a village of less than 80,000 inhabitants. In 1993, due to some economic mark-ups on concert ticket prices, the group decided to sell them off the standard circuit, right in that place in the middle of nowhere destined to become an icon, with the help of Goldenvoice.
In 1999 it is the company headed by the promoter Paul Tollet to kick off the tradition with the first edition. Since then, a constant work to try to attract artists and bands, until 2001, the next appointment. Today Coachella has assets 15 editionsthanks to the organizers of AEG.
Keyword: Festivalgoer
From choice of protest to choice of style. But how did Coachella – named after the iconic snake of Mexico City – turn into the most mundane yet relaxed event in the world? The credit, in addition to the unusual location lost in the desert that is so cool, goes above all to its participants – known as Festivalgoer. A common name for a kaleidoscopic category that it encompasses stars and influencers, music lovers and attendants. Among those who have always been at the forefront – indeed, in the line-up – are the supermodels / It Girl Alessandra Ambrosio, Jourdan Dunn, Chiara Ferragni. But also Charlotte Gainsbourg And Paris Hilton.
Charlotte Gainsbourg on stage at Coachella 2010 in a tank top and leather pants (Photo: Getty Images).
And it is thanks to these celebrities that over the years Coachella has become a real one place to be. Everyone, at least once in their life, dreams of going there and effortlessly show off outfits – even if, thanks to social media, a lot has changed in the choice of look.
The most beautiful Coachella outfits yesterday and today
Feeling free, yes, but with an eye to the feed. If in 1997 the photos of Cameron Diaz with goggles on his head and white t-shirt – almost as if he were not a well-known actress – in those of the last edition that went on stage, 2019styling and outfits appear much more studied.
Cameron Diaz in perfect 2000s look at Coachella 2007 (Photo: Getty Images).
Like the mini dresses of Kendall Jenner, rigorously branded by niche brands to ensure that everyone searches for references on Instagram, or the branded total looks of influencers. The Houses that have established the Indio Valley in the last twenty years: Dior on the meadows, Versace And Balmain on stage, to name a few.
Influencer Caroline Daur in a total Dior look at Coachella 2018 (Photo: Getty Images).
Just think of the custom made outfit of the lead singers, from Ariana Grande to Beyoncéfrom Lady Gaga to Rihanna.
Coachella style 4.0
Coordinated sets, frayed jeans, mini shorts, crochet dresses, sneakers and combat boots, sunglasses and ethno chic jewels, the cornerstones of Coachella style – which we will find in new updated guises, no doubt, also at Coachella 2022.
By reviewing the best looks of yesterday, thenostalgia effect is assured: and considering that this is the latest returning trend, it is very likely that alongside street styles suggested by fashion houses and stylists will also appear look of yesteryear in pure 2000 style.
Password: free yourself from the schemes. And go back to romping with style.
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