Clarissa Hedman won Deal’s latest season. Now he is developing the business idea he presented in Diil and wants to speak for animal rights.
The exciting final of the deal’s latest season was seen on Thursday, June 9 at Nelonen. In the episode, the finalists once again presented their business idea to a number of investors, convincing them.
The winner of the entire season was driven by PR and influencer marketing expert Clarissa Hedman. Letter for silver Mikko Vehmaswith its new concept of events and tourism.
The profit for the period meant a start-up money of EUR 20,000 for Hedman and help from Jaajo Linnonmaa, for example in the field of marketing and networking.
Hedman’s business idea is to assist pet households, with a new kind of platform. Anyhau has centralized the collection of service providers and shows where they are available and at what price. As an example, the program used dog nail trimming and fur trimming.
Mikko Vehmas placed second in Diil. Petri Saarelainen / AOP
After the TV cameras turn off
When Jaajo Linnonmaa announced the winner of the season, Hedman looked quite surprised.
– It’s still something I haven’t fully internalized and understood, he tells Iltalehti.
Belief in his own business idea was strong from the beginning, although he himself said it was still raw at the time of the filming. However, winning the entire season was not a matter of course.
– Everyone was such damn tough professionals, already in the semi-finals and especially Mikko. When he was given feedback in the finals, I was pretty sure it would win.
After hearing his own name, he describes how everything stood momentarily inside his head. The end result was really that he had won the whole race.
Get rolling
Hedman’s company Anyhau has been registered in the Trade Register in November 2021. She herself is the CEO of the company and her husband is nominally a member of the Board.
However, there has not been too much time for development work, as he has done so alongside his day job so far.
– I got a job offer in the middle of the competition and accepted it because I wasn’t sure how it would go. I quickly went from filming to work, but at the same time I was running my own business in mind.
He says the background was influenced by a good friend who acted as if he was a mentor. He advised that the company should be set up immediately.
– At the same time, I was on a day job and I couldn’t tell anyone anything, he recalls.
Now the company has assembled a team of three people who have started to develop the service.
– Dogs are still in focus, but not limited if service providers want to offer their services to other pet owners as well.
Anyhau will initially operate locally in the Helsinki region as a platform for dog grooming and washing services, among other things.
– Let’s start with simpler things. About grooming and dog washing. Then the areas are expanded and then more features are brought in, Hedman says.
The exciting final was seen at Nelonen on Thursday night. NELONEN / MONA SALMINEN
Love animals
Hedman says she has wanted to work with animals all her life. He hadn’t figured out how to do it. Now, however, he has found his own way and is able to grow his business at the same time.
– Once this has been bred, it would be important to have a section on the platform where you can read about animal care and rights. It could also be done for charity.
From the outset, it was important that all activities were based on animal welfare and that the responsible operation of service providers was ensured.
Cooperation with Jaajo and Diil’s advisors has also continued. They are not actually involved in the company’s shares, but have received support and advice. They encouraged to keep their head with the business idea.
– I last dated Tonia, Hedman says.
Although the competition was very difficult in some places mentally and physically, the outcome was only positive.
Competitors in particular have remained important pillars. Especially the people involved in the semi-finals are close to each other. However, Hedman has had the most dealings with Shirly and Dora.
– I have asked Dora in particular for help. Without him, I wouldn’t have gotten this together.
Clarissa has jumped into full-time entrepreneurship. Karoliina Simoinen
In front of the new
Now that Deal Victory is finally public, Hedman is just married in the face of a new kind of life. He has moved on to full-time entrepreneurship.
– I quit my day job before the wedding. I decided to jump 100 percent into my own business, he says.
Hedman, who was married in Italy, says that he spent his holiday with his oven-fresh husband after the wedding party and they only returned to Finland this week.
– It was wonderful to have a vacation for two. It has been my own business, day jobs and wedding arrangements. Quite weeks behind, he adds.
The deal can still be viewed on the screen. See Telku for program information on streaming services.