S.i call “Cinema in celebration“The initiative presented to Venice Film Festival that, from 18 to 22 September, will allow you to see on the big screen all films at a reduced price.
Cinema in celebration: returning to theaters is important
Sunday to Thursdayor from the preferred day of the families to the day the new weekly proposals are released in the hall, for five consecutive days, the entrance ticket will cost only 3.50 euros.
This will serve for incentivize people to return to theaters hit hard by the pandemic and helping cinemas recover from the great fall. Throughout Italy they will be over two thousand screens participating in the promotion.
Returning to theaters is essential to revive a sector heavily affected by the pandemic (Photo Getty)
Collective experience that enriches
«It is paradoxical that in a moment of great strength of Italian cinemaof great productions, of great masters, of young talents and of television series there is at the same time a crisis of the cinemas », said the Minister of Culture Dario Franceschini, in a video message.
«We must oppose it and also show thanks to these days of celebration that living a collective experience is something that enriches. Furthermore, having an open cinema enriches a neighborhood, a city, a country, ”she concluded.
Twice a year for five years
“Cinema in festa” will not be a one-off, but it will be repeated every year, at least for five years with two appointments, one in the third week of September and one in the second of June.
The public will be able to watch all the films in normal programming, but also at previews, masterclasses and other special events.
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