F.giant eyes, snow crystals, twinkling lights, king size trees. The new fashion campaigns anticipate the arrival of the Christmas 2022 with fairytale atmospheres and famous testimonials. Without forgetting the avant-garde trends to celebrate in underground chic style.
Christmas 2022: fashion advertising campaigns
In a triumph of magical and sparkling scenarios and modern underground vibes, the advertising campaigns for the Holidays 2022. After the contemporary glam shots for the fall winter 2022/2023 collections, now the stars interpret the new taste of celebration. Of the value of a break – even a short one – from everyday routine, but lived in style. How Bella Hadidadorned with a mega bow to best enhance the macroscopic jewels of Swarovski.
Bella Hadid in the Swarovski campaign.
And as in the “The Night Before” campaign by Burberryrefined celebration of festive preparations with two unprecedented protagonists: Shakira And Burna Boy. Among iconic outerwear like i duffle coat, silver accessories and evening dresses in transparent tulle sparkling with rhinestones And lettering logo see through.
Jennifer Lopez returns to center stage with the campaign of Coach taken by Anton Gottlobjumping happily on a bed in the garden wearing one of the must-haves of the moment: the varsity jacket strictly oversize. “Holidays are games, fun, tradition” explains in the post on the Instagram profile of the clothing and accessories brand.
Meanwhile Hailey Bieber with her micro tattoos she is the perfect testimonial to give an up-to-date touch to the precious gold and diamond earrings, rings and bracelets Tiffany & Co.
Sparkling trees and enchanting landscapes
In the countryside of the festive season could not miss the fairytale settings, with effect sets and lights in profusion. One above all, the one starring the star of “The chess queen”.
In the Atelier dei Sogni of Dior immersed in an enchanted universe, Anya Taylor-Joy directs the ritual of exchanging gifts between a table decorated with gold cutlery and a chandelier as large as a real fir tree.
Paddington bear in the new Barbour holiday campaign.
The magic of Christmas turns into cartoon for Barbourwhich launches the new holiday adv 2022 starring the Paddington bear, a vintage literary character beloved in England and increasingly popular in the rest of the world.
Vibes contemporary
Someone fashion house focus on a festive modality in a contemporary key. It is the case of Versace, who chooses Lily McMenamy as the interpreter of the shots of Carlijn Jacobs. The daughter of Christen McMenamy (supermodel symbol of the maison in the mid-90s) is perfect in the setting of a modern first theater, with the slip dress in fluo nuance and the punk-couture necklaces.
Countryside A simple gesture from Prada rewrites the tradition of the gift in the photographs of the photographer David Sims. Which portrays the actors Damson Idris And Diana Silvers in the classic ultra minimalist aesthetic of the brand, between dreamlike archetypes and avant-garde metaphors.
Esther McGregor in Miu Miu’s “Private Wishes” campaign.
Instead, it is entitled Private Wishes the ethereal countryside of Miu Miu signed by Tyrone Lebon. Focused on the exploration of the most intimate and profound desires, it has as its main face Esther McGregor (21-year-old daughter of actor Ewan) together with the model Mona Tougaard and the actress You-mi Lee.
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