Uefa and Eca have closed a rich agreement with Paramount and CBS for the new cup that debuts in 2024: double value compared to the last contract
The forecast of revenues for the new Champions which debuts in the three-year period 2024-27 was five billion, but the figures will probably be revised upwards. Yesterday, in fact, UEFA and the ECA closed a very rich agreement for the sale of the TV rights of the tournament: the figures are not official but it should be over 1.5 billion in six years (up to 2030), double the value of the last contract.
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It was Paramount and CBS who secured the direct, prevailing on Amazon. And the Spanish-language rights still need to be sold, which should bring in at least another half million in revenues. The 2022 Real Madrid-Liverpool final had almost 3 million viewers. Certainly another blow to the Super League’s ambitions.
19 August – 15:50
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