War of discounts on gasoline. cepsa joins Repsol and announces that it will maintain a discount of 10 cents per liter when refueling generally from the December 31when the state bonus of 20 cents decays, and Until March 31st. The same discount that they will offer as well Galp, Shell Y say, as reported by the companies.
In all cases they are discounts aimed at “loyal” customers through cards or applications. The only one of the big companies that has yet to confirm its commercial policy for next year is BP.
Thus, after Repsol’s announcement to maintain a 10 cent bonus until April for customers of its application wayletCepsa has confirmed this Thursday that it will maintain the same discount than its main competitor through the free program ‘Because You Come Back’ using any identification method (card, application or DNI), although in your case it adds a additional discount of 2 cents “for those who refuel premium fuels from the Optima range“
The professional clients adhered to the programStarressa Direct‘ will benefit from this savings of up to 12 cents per litre, which may be accumulated with other types of discounts depending on their sector of activity.
to these two giants of the oil sector –they have a total of 4,800 service stations between them– also adds Galp that it has confirmed that it will maintain a discount of 10 cents through the Galp World free app which, in addition, will include a single-use coupon of 25 cents per liter, which could raise the total bonus in some refuelings up to 35 cents.
For his part, too Shell and Disa will extend until March 31 a discount of 10 cents per liter when refueling with Shell V-Power or DISAMax fuel, and 5 cents when doing so with Shell Fuel Save, DISAEco and DISA Autogas at all their stations when paying with their ‘My Energy’ application DISA’.
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The withdrawal of Government discount of 20 cents per liter has reopened the war at service stations for maintaining discounts with the aim of retain customers by doing so through the applications and cards of the different companies. All despite the vigilance of the National Market and Competition Commission (CNMC) which has under investigation Repsol, Cepsa and BP behind the complaint from independent gas station associations who complain that large companies give excessive discounts to their final customers and charge them high wholesale prices for fuel.
The business of ‘low cost’ What Ballenoil, Plenoil or Petroprix It is based on reducing its margins to the maximum to obtain market share against the large groups, but the large discounts from the market giants left them out of the game, according to their complaint.