Cwhether in powder, cream, stick or liquid, whether applied with the classic brush or simply with the fingers, blush is among the most effective make-up products that exist. Many trends always arise around this makeup: easy to apply, it is suitable for all skin types and gives a healthy effectalso called good mineto everyone’s skin. The latest trend in chronological order? The application to W, o to V.
Blush, the “W” application that is very popular on social media
The rule of W, i.e. of draw a W on your face with a blush stickwent viral on TikTok. The essential is a creamy blush which greatly facilitates this type of drafting.
Start from the top of the cheekbone by tracing an oblique line that crosses the cheek; then it goes up passing over the wings of the nose and arriving at the junction of the bridge of the nose itself. Finally we go down, then tracing an oblique line along the cheek and then up to the cheekbone. Finally, blend with your fingertips or with the brush.
The W effect blush on Gigi Hadid (@gigihadid Instagram)
QThis application technique is the winter evolution of a trend from last summer: applying powder blush not only on the cheekbones but also on the bridge of the nose, to recreate the effect of sun-kissed skin.
Blush, the “V” application on strategic points of the face
Not just at W. It turns out that there is also the V-shaped application. Different from the previous one, it consists of draw many small Vs with the blush, this time in liquid formatin strategic points of the face such as the tip of the nose, cheekbone bone, chin and outer corner of the eye. Then blend everything with a spongeas the make up artist Marina Molchanova, creator of the V-shaped application, explains.
Compared to W-shaped application, this is much more pronounced given the particular texture of the product, much more pigmented than powders, which is why it is essential to choose the right shade. One more tip: in emergency cases it can also be recreated with lipstick.
The effect sunburn by Victoria Beckham
Victoria Beckham is also a big fan of blush and presenting her own Cheeky Posh Cream Blush of her make up brand, the designer showed how recreate the perfect sun kissed look.
Also in this case the blush is a cream stick and the stylist applies it tapping it delicately on the three points naturally kissed by the sun: cheekbone, nose and chin and then blend it slightly. An ideal technique for those looking for an extremely natural and very bright effect.
Powder, cream or liquid blush: how to choose them?
If it is true that each application corresponds to a texture, it is equally true that each skin chooses its most suitable consistency. The most classic format is the powder one and is suitable all year round. Unlike the cream one, the powder textures are more pigmented, that’s enough little product to be applied exclusively with specific brusheslarge and circular so as to be able to create the perfect shade.
The cream blushhowever, is particularly suitable for women dry skins. Being less pigmented, you can apply a little more than the powder one. Be careful though because it is less blendable, so the shade must be absolutely suitable for your skin tone. Yes to cream textures in winter: thanks to the formulations rich in water and nutrients, they maintain a high level of epidermal hydration.
The liquid format is perhaps the most complexhas a very intense pigmentation and is a very long lasting. For this reason it must be well dosed. All that remains is to experiment.
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