The Betty Barclay Group has renewed the creative leadership of the Zero brand.
Betty Barclay announced on Monday that Liske Lucht will be Product & Brand Director for the Zero label. In addition to the design, she is also responsible for the areas of visual merchandising and branding of the label.
Lucht previously held the position of Chief Product Officer at Orsay. She has also worked in various positions at Bonprix, Tom Tailor, Esprit and the CBR Fashion Group.
“We are pleased to have Liske Lucht on board with her wealth of experience in the fashion industry and to continue sharpening Zero as a brand with her,” says Zero Managing Director Birgit Kampmann.