The Danish clothing group Bestseller A/S is further expanding its presence in Austria. The parent company of brands such as Vero Moda, Jack & Jones and Only focuses on new openings as well as the modernization and expansion of existing locations.
The country is one of the “most promising markets” for the group of companies, the clothing supplier said on Monday at the request of FashionUnited. The specialist magazine Österreichische Textilzeitung had previously reported on the current growth plans of the Danes.
In the current 2022/23 financial year, the group has already opened eight new stores of its Only brand and four branches of the Jack & Jones label in Austria. The children’s fashion provider Name It recently moved into an outlet store in Salzburg, and another is to be added in Parndorf on August 10th. At the same time, shops of the brands belonging to the group have been renovated and enlarged in several cities in recent months.
In the 2023/24 financial year, which begins at the beginning of August, the group intends to continue on its growth path. At least eight new openings and space expansions at five existing locations are planned for Austria, explained the Bestseller Group. According to a statement, the company intends to maintain its “successfully tested strategy in Germany” and focus on stores with areas of 500 to 800 square meters. Potentially, shops with a size of 1,000 square meters are also possible. The planned openings include new Only branches in shopping centers in Eugendorf, Imst, Feldbach and Perg.