You have a contract with the music streaming market leader for one “strategic partnership” signed, said the club of national goalkeeper Marc-André ter Stegen. As part of this collaboration, the Catalans’ stadium in Barcelona will be named Spotify Camp Nou. Barça’s men’s and women’s teams will also feature the Swedish company’s branding from next season and initially until the summer of 2026.
Final decision on April 3rd
The agreement, approved and signed by the club’s board of directors, has yet to be ratified at an extraordinary general meeting scheduled for April 3, it said. Club President Joan Laporta emphasized: This agreement “allows us to combine entertainment and football while reaching a larger number of people around the world”.
The agreement comes at the right time. The financially and sportingly stricken club has debts of 1.35 billion euros. The financial terms of the deal were not disclosed. The Catalan trade newspaper “Mundo Deportivo” and other media reports that the club will get 65 to 70 million euros for each of the next four seasons.
Source: dpa