Apple buys the rights to the US soccer league for 10 years

MLSthe professional soccer league in the USA, and the multinational Apple announced this Tuesday a 10 year agreement so that, starting in 2023, the Californian company broadcasts all league games in the United States and internationally.

“Apple and Major League Soccer today announced that the AppleTV will be the exclusive destination to watch all MLS games live starting in 2023,” MLS said in a statement.

“This association is a historic first for a major professional sports league and will allow fans around the world to watch all MLS games, Leagues Cup1 and select MLS NEXT Pro and MLS NEXT games in one place, without local broadcast outages or the need for a traditional pay TV package “, he added.

The agreement will be in force from 2023 to 2032 and will allow international fans to follow the MLS matches and also have access to parallel programs, with analysis and review of plays, in both English and Spanish.

The content will be viewable on Apple TV, Apple devices and also “Samsung, LG, Panasonic, Sony, TCL, VIZIO and other smart TVs”reported the MLS.

Undisclosed economic details

“Apple is the perfect partner to further accelerate the growth of MLS and deepen the connection between our clubs and their fans,” said MLS Commissioner Don Garber.

“Given Apple’s ability to create a best-in-class user experience and reach fans everywhere, it will be incredibly easy to enjoy MLS games anywhere, whether you’re a super fan or a casual viewer.” .

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The agreement, whose financial details have not been disclosedwas also celebrated by Eddy Cue, Apple’s vice president of services, who noted that “for the first time in the history of sports, fans will be able to access everything related to a major professional sports league in one place.”

“It’s a dream come true for MLS fans, soccer and sports fans. No fragmentation, no frustration—just the flexibility of subscribing to one convenient service that with MLS, anywhere, anytime you want to watch We can’t wait to make it easier for even more people to fall in love with MLS and support their favorite club,” he said.

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