Vienna (APA -OTS) – October as Breast Cancer Awareness Month is
Reason that
Self -scoring of the breast to raise awareness. With
“Early detection is #tastsache” brings alliance one
Attention -strong campaign – so that from good intentions one
regular routine. The goal is to people in Austria
to motivate low -threshold to the first self -check and long -term
Anchor provision in everyday life.
“As a health insurer, the Alliance is concerned about
To underline the importance of early detection of breast cancer and the
To encourage people to proactively take care of their health. Our
Health insurance offers comprehensive pension benefits,
including specialist examinations such as ultrasound and MRI, the
Crucial for the early detection and treatment of
Breast cancer can be. With the early detection campaign, #
We don’t just want the awareness of them
Strengthen self -examination, but also the meaning more regular
Provide preventive examinations. Together we can do this
contribute that provision is a natural part of life
and the chances of successful treatments are increased “so
Dr. Dragan Dokic, expert for health insurance at the
Alliance.
ZTl.: Make sampling movements visible
The subjects themselves show the movements of the adjustment. Instead of
Classically set text, the letters meander in a circle
or spirally over the motifs – as well as the hand at the
Investigation of the breast wanders. This design makes it
Provision not abstract, but directly understandable. In this
Form are the motifs of real eye -catchers – with the aim of the first
Step to make as low as possible.
ZTl.: Allianz guide: step by step
The
Allianz guide The self-exit in clear steps: How do you go
me before? When is a good time? What should I pay attention to? The
The best time to scan the breast is a few days after the
Period. People without a cycle should be a fixed monthly date
choose.
Zwtl.: Range online and offline
“Early detection is #tazsache” is rolled out across Austria –
Online on social media and in print media. This reaches the
Campaign people where they are their daily information
to record.
ZTl.: Special jerseys & raffles
As the main sponsor of the SK Rapid women’s team, Premium sponsor of the
SK Rapid men’s teams and namesake of the Allianz Stadium connects
Allianz their commitment in football with the topic
Breast cancer early detection. On the occasion of the Breast Cancer Awareness Month
run both the women’s and the men’s team in October
special jerseys that as a sign of attention for
Prevention and awareness were designed. Some of this women
Trips is raffled off on the Allianz social media channels. The
Men wear the special jerseys at home on October 19th,
The women’s team on October 11th. as well as possibly in other games.
The jerseys differ visually and do the common
Concerns visible on both playing fields.
ZTl.: Direct wire in communities
Through cooperations with influencers: inside the message becomes in
Worn various communities. You talk openly about
Self -scoring, share personal tips and dubize provision
in their environment. This creates a direct wire to different
Target groups.
Retailing:
Dr. Thomas Gimesi
Press spokesman / Allianz Austria
Telephone: +43 676 87822914
Email: [email protected]
Website: https://www.allianz.at/
Digital press mask: http://www.ots.at/pressemappe/396/aom
*** OTS original text press release under exclusively
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OTS0066 2025-10-06/11: 00