“Alpha women” is based on a fictionalized version of the conversations of Sole Castro Virasoro and her real life friends: Maru, Laura and Flor. Far from the frivolities of “Sex and the City”” and its sequels, in the dialogues of the Latin series, the script revolves around the observation and parody of everyday events, from where situations are created that reach the ridiculous, thanks to the eccentricities of the protagonists. In the web series Argentine-Spanish film, released in November, empowers women and, to a certain extent, rivals the content of “Alpha males”the Iberian strip of the platform Netflix.
During the series, Sole’s psychologist will secretly begin to draw vignettes accompanied by phrases that are the essence of his patient. In fiction, those images are a success and the protagonist begins to wonder if someone is stealing her ideas. The curious thing is that, in reality, the viewers and followers of the brand ““Alpha Women” They can purchase licensed products with those same images that appear in the web content.
Almost on the verge of being anecdotal, this YouTube series is currently a brand and, furthermore, a transmedia content, which plays to erase the boundary between reality and fiction, with products that exist both on and off the screen, and that form a world where everything is possible. The universe of the author’s life can be found in books, images, comics, t-shirts and, now, a web series of nine ten-minute episodes.”The Dream of Pedro Almodovar reality: we will be part of the conversation of four women speaking without censorship and without limits,” explained the person responsible for the content.
The internet series, which is largely recreated in different video calls (something similar to the British series “Staged”, starring Michael Sheen and David Tennant It has a cast made up of Florence Prada Duhagonlike Maru; Adriana Cuerdain the role of Flor; Deborah Santllanspersonifying Laura; Sole Castro Virasoro, like herself, and Nicolas Biffi being the psychologist. The wink with the viewer is also sustained with the special participation of Diego Topa, Sergio Maravilla Martínez, Guillermo Lobo, Robertito Funes, Rosa Montero and Sofía Squittieri. The curious thing is that the same author of the book “Alpha women and men 2.0”, that has a juicy prologue by Malena Guinzburgis part of the central plot of the story.
The seed of this independent production germinated when Virasoro was selected for the contest Women Entrepreneurs of FECOBA and CAME and was granted Patronage for the production of the web series Alpha Women. In 2016, the producer and screenwriter was a finalist for the Incubator developed by city government with this same proposal and finalist of the contest “Get closer” of the Ministry of Culture of Buenos Aires in the stand up category.
Sole Castro Virasoro’s artistic path expanded in different shows stand up for almost 10 years, including Spain, where he currently resides. In 2023, she won a scholarship to Harvard Business School Publishing awarded by Santander Scholarships and studied scriptwriting with Juan José Campanella and Aída Bortnikto later specialize in dramaturgy with Mauricio Kartun. In this way, she positioned herself “Alpha Women” like an Argentine Iberian proposal with a surpassing view of women.
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