Adidas takes into account a loss as a result of the split with Kanye West that could amount to hundreds of millions of euros. After a series of anti-Semitic statements by the rapper, the German sporting goods brand broke the cooperation with West, who now calls himself Ye. If the large stock of items that Adidas made with Ye’s Yeezy brand remains completely unsold, the group must write off the full value of 500 million euros.
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Adidas fears a loss of 700 million euros due to a break with Kanye ‘Ye’ West
