Manipulation at World Cup exposes
Sponsors withdraw after ski jumping scandal
11.03.2025 – 9:09 a.m.Reading time: 2 min.
Since Saturday, the ski jumping has been all about the manipulation scandal among the Norwegians. He now also has financial consequences.
After the scandal in ski jumping, several sponsors go consequences. The Norwegian armaments group Nammo and the insurance company Help have announced that they are withdrawing from their commitments.
In a message to the Norwegian radio broadcaster NRK, Help said that the sponsorship contract is withdrawn with immediate effect. “It is sad that Norwegian ski jumping has lost trust within a few days that it wanted to rebuild it after several successful seasons,” it said. The Help logo is now being removed from the suits of the athletes and other materials before the RAW-Air competition in Vikersund.
Help justified the withdrawal with its own corporate values: “It goes without saying that it is not compatible with having our logo on the jerseys of a team that is cheating.”
Nammo also pulled consequences and had his logo removed by the helmets of the ski jumper. In a press release, the company said: “As the largest sponsor of the national ski jumping team, we would like to express our astonishment and our great dissatisfaction with the revelations of fraud with jump suits at the Ski World Cup in Trondheim. This is unacceptable and is not in line with our corporate values.”
It is currently still unclear whether other sponsors are planning similar steps.
Anonymously filmed and published videos have triggered great excitement in ski jumping since Saturday. On the moving images you can see how the Norwegian team in the presence of head coach Magnus Brevig processes the competition suits in an inadmissible way. The Norwegians have attached an unpaid seam to ensure more stability. The additional stability helps the jumpers to fly in the air.
The examiners then found in the suits of the Norwegian stars Marius Lindvik and Johann Andre Forfang “a sewn -in, rigid band”, which makes the “suit stiff and firmer”. It was not recognizable from the outside.
Norwegian sports director Jan Erik Aalbu admitted the fraud. Ski jumping head coach Magnus Brevig and service technician Adrian Livelten were then suspended.