The Stradivarius brand belonging to the Spanish clothing chain Inditex opens its first Click & Collect store. The company chose a city in Germany for the premiere of the concept.
Stradivarius Cologne chose as a location for the store, which will primarily serve as a pick-up and return point for online orders, as the company announced on Friday.
The new store at Schildergasse 112 will include an area of 155 square meters, including an 80 square meter presentation area, on which clothing from the latest collections of the brand are shown. In addition to picking up online orders, it can be announced in the Click & Collect-Store iPhones with taptopay technology, which enables you to give up orders directly in the shop. A traditional purchase on site is not planned.
So far, the brand has been represented with four shops in Berlin, Hanover, Dresden and Stuttgart. In 2025, Stradivarius will open seven more stores in Germany.




