The South Korean brand hyundai intends to take the turn of the electric by following in the footsteps of the other brands already well established in this sector. She got given the challenge to design and launch 17 new electric vehicle models by 2030 which will be split between Hyundai and Genesis, a subsidiary of Hyundai. The budget that will be devoted to this amounts to 14.5 billion euros. By then, the manufacturer hopes to have sold nearly 1.9 million electric cars per year, which would allow it to capture around 7% of the total world market.
Hyundai’s ambitions in the electric market
Jaehoon Chang, CEO and CEO of Hyundai, recently announced during an exchange with several investors of the mark the program concerning the electric for the years to come. For its part, Hyundai will release 6 SUV models, a utility as well as a new model which promises to be innovative to say the least. As for Genesis, the electric range will include 2 sedans and 4 SUVs.
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These vehicles will see the light of day in new factories built solely for the electricity production.
If it is indeed the Hyundai crest that will be affixed to the majority of electric vehicles that will be launched over the next eight years, it is indeed Genesis that is moving towards 100% electric by 2025.

A Genesis G80. Photography: Genesis.
The launch of a new platform in 2025
If some of the brand’s models will be based on the old platform e-GMP which was initiated by the Ioniq 5, the next ones will benefit from the new architecture IMA (Integrated Modular Architecture) which focuses on standardization. It should be launched in 2025.
The electric batteries of future vehicles will benefit from the Cell-to-Pack technology (CTP) whose objective is to integrate the cells without the need for the presence of an intermediate module. The main strengths of this advancement are a simpler design and a reduction in the weight of the car, with optimized costs. The assembly of the engines will be done using 5 different blocks via the IMA platform.
On the software side, Hyundai is also innovating. To facilitate autonomous driving, the manufacturer has decided to invest close to 12 billion euros. Part of these funds will also be used to develop the connectivity aspect. By the end of the year, all models launched will include technology allowing remote updates.
Secure battery supply
To sustain its electricity production, Hyundai has every interest in securing its supplies and developing its relations with its suppliers, the idea being to ultimately guarantee 170 GWh of batteries for all of its vehicles.
Research and development work on new generation cells has also been initiated. Perhaps the semiconductor will be at the center of these new advances… To be continued!

