The new Sanetta FW collection celebrates family life

Sometimes colorful and loud, sometimes delicate and playful, sometimes wild, sometimes sweet, sometimes with bows, sometimes casually checked: the new Sanetta collection is many things. Only one thing is definitely not: boring. Because with the new favorite pieces for autumn/winter 2024, the brand is really going full throttle and bringing even more joy, courage and variety to children’s wardrobes. With new materials, fashionable accessories and everything else that makes customers big and small happy.

Sustainable materials, cheerful prints and perfect fits: the new fall/winter 2024 collection has everything families need and love. And so much more. GOTS certified organic cotton, fair and sustainable production in our own factories in Europe and a quality standard that outlasts even the wildest adventures. The traditional brand also hits the mark in terms of fashion with its new looks – and into the hearts of modern families.

Very fashionable. From a young age.

Très chic, but also très comfortable and, above all, absolutely suitable for children and families. The new festive capsule collection delights parents with high fashion standards and accompanies children in style on their first steps into life. Be it the first trench made of peached twill, the lovingly embroidered baby girl dress with matching cardigan or the first chic suit with trousers, shirt and vest. Warm berry tones, a delicate rosé as well as playful collars and ruffles make girls’ moms’ hearts beat faster. Casual denim styles and an elegant cinnamon tone make baby boys look fashionable. The capsule collection is perfectly complemented by new, fashionable accessories and wind- and weatherproof, padded outdoor suits. The most festive time of the year can come.

Credits: Sanetta

Pure love. Fancy style

Children love it colorful. Parents are more discreetly reserved. With the two lines PURE and FANCY, the new Sanetta collection makes both of them happy. PURE stands for casual essentials made from modern materials from corduroy to waffle piquet – Scandinavian-inspired, interpreted for modern family life. FANCY stands for bright colors and bold prints. For fun, curiosity and bright children’s eyes. For girls, the trend color purple sets the tone in both segments: for PURE combined with subtle powder tones and deep blue accents, for FANCY together with bright turquoise and light blue. Both lines can be combined as you wish. Anything that children like is allowed. For example, the hoodie with the tulle skirt – a dream for dancing on tables. Also very trendy are the casual checked trousers with a slight flare, the sweat dress with a hood and extra-large polka dots or the chic pinafore dress for the little ones. Purple is just for girls? Are you kidding me? Are you serious when you say that! Cheekily combined with blue, cream and green, the color of the season can also be seen by boys. Further highlights include the lovable Mr. Fox print, contrasting sleeves in color blocking style and the cool, turquoise-blue checks on jogging pants or as dungarees. A careful selection of trousers in different denim tones and the new outdoor jackets suitable for the playground make the favorite looks perfect.

The best parties take place in your pajamas

The nightwear is also getting an update. With high-quality materials such as organic cotton, modal and velvet, the casual pajamas and sleep shirts accompany even the little ones to sleep gently and comfortably. New child-friendly patterns and prints are an invitation to the imagination to simply invent the most beautiful bedtime stories themselves. The perfect fit, as always, clings to you like your favorite cuddly toy. It’s no wonder that children don’t want to take off their Sanetta nightwear anymore. But no problem: the stylish sleepers can also be seen in kindergarten. (Parents of toddlers know what we’re talking about.)

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