In Public Contents Sociedad del Estado, the company that brings together and manages the 3 state public educational channels, Encuentro, Pakapaka and Deportv, in addition to the Contar platform and the Animar Mocap Studio, 245 people work. “In the particular case of Pakapaka, The people affected exclusively by the signal are 18. The rest of the plant is made up of the teams involved in Encuentro, Deportv, Contar and Animar Mocap, and the transversal areas such as programming, administration, technique, acquisitions, adaptations and press, which work comprehensively for the three signals,” you explain from CPSE.
“We partner with more than 100 SME production houses and universities. In these 4 years, Pakapaka generated 176 projects, which translate into 1,400 hours of its own production. These projects were carried out by audiovisual production companies, studio houses and other public channels that generated approximately 1500 jobs”, they add. That is, its production is entirely outsourcedand would have generated more than 5,500 qualified jobs externally according to data provided by that organization to NOTICIAS, with more than 400 original productions and 5,800 hours of television since its inception.
The channel
The channel Pakapaka was born on June 1, 2007 as an initiative of the Ministry of Education and the Ministry of Federal Planning, Public Investment and Services. And its creation had as its main objective to provide a children’s entertainment offering that also promoted “educational and cultural values.”
The name “Pakapaka” comes from a colloquial expression that means “very good” or “very pretty”. And it was chosen to reflect the desire for the channel to offer high-quality and attractive content for children, rather than conventional children’s entertainment. Something that he endorsed over a decade and a half with dozens of distinctions.
The channel offers programming that includes a wide variety of content, from animated series to documentaries, music and art programs. And it stands out for its commitment to cultural diversity and inclusion“presenting programs that reflected the richness of Argentine and Latin American culture.”
The controversy
Pakapaka became a trend in the Twitter discussion (on the platform now called X) of the week after the candidate for head of the Buenos Aires government, Ramiro Marra, maintained his desire to close public channels in an eventual national government of Javier Milei, and have the Public Television property to “construct buildings.” “If you sell a public media you get moneyYou can invest that money in education and health and improve people’s quality of life. “I prefer there to be more schools and less public television,” she said.
“Didn’t you see what that building is?Do you know what it’s worth to build a tower there?? I imagine a 100 meter tower, ATC is well located. It would be a new business. For the kids who have no place to have vacancies, it would be very important… I am not in the real state sector, but I understand that there are people who are willing to build homes there,” he added.
And then He questioned Pakapaka’s editorial line: “My mother is a history teacher and she told me that ideological tendencies decrease in Pakapaka. She is a big lady, imagine, she has a lot of experience, and she tells me that they tell the story in a particular way. It is one thing to do it privately and another publicly with taxes. “If it is Pakapaka to lower an ideological line, it is wrong,” she insisted.
by RN
