MFW Beauty Backstage: Ermanno Scervino, light is beauty

Ccapture and reflect light, to shine on its own. This is the beauty message from backstage Ermanno Scervino SS 2024where a radiant naturalness is the common thread both in the make upsigned by the brand Dear Dahliaboth in thehairstyleby ghd.

Ermanno Scervino SS 24, the beauty backstage

Lightness and brightness: «The hair gives the sensation of floating like silk with every step” tells For Paolo Laikey hairstylist of the team ghd.

«It was important to respect the beauty and health of each hair as much as possible during the styling phase; that’s why I used the ghd styler Duet, which takes hair from damp to perfectly styled in a single gesture. Despite her width of plates, she manages not only to straighten but also to give a wide movement, then refined to emphasize these horizontal waves with the thinner plate platinum+».

The upper part of the hair remains natural, but with a boost light volume at the roots «obtained using the spray Pick Me Up and a blow of the hairdryer ghd helios. Its precise and powerful jet helps to naturally polish the barrels.” In an (extra)ordinary day hairlook.

Glossy looks

There is the make up brand Dear Dahlia, vegan, from Korea, at the show’s make-up stations Ermanno Scervino SS 24. Creative mind, the Italian make up artist Luciano Chiarellowho, to give an idea of ​​fresh and radiant femininity, focused on a detail as simple as it is hypnotic: some glittering glossed eyelids.

«The focus is one gaze dressed in lightprecisely with a base of neutral eyeshadow Dear Dahlia Paradise Jelly Single Eyeshadow, in very smooth gel, in the “Taupe Brown” shade, already luminous in itself. Then, we proceed with a duo of products mixed as top coat: the new Dear Dahlia Glitz Glow Highlighter “Stellar Shine”infused with micro glitter and a drop of Dear Dahlia Glass Shine Lip Topper, which would be a lip gloss, but very versatile. The result is a eye that captures the light».

The same glow acts as also a reminder on the cheekbones, with the same stellar highlighter, in the “Sunlit” shade, to create a three-dimensional glow effect on the face. «The side part of the profile thus connects to the play of flashes, to every movement».

Eyebrows combed upwards, brown mascara on lighter skin and black only for darker ones, do the rest. Finally, the lips are petal pink: it’s the effect of the lipstick Lip Paradise Sheer Dew Lipstick in the nude shade “Dakota”, velvety and light. «Just crashed. Everything seems natural, only, more enchanting.”

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