This would be the Bermuda Triangle in virus version. Here one can come across hallucinations more surreal than seeing Feijoó trying to form a government. You just have to look at the business names. The facades are photographed with the impulse of ‘influencers‘. Many have dozens hundreds of thousands of views networking. You get the same incredulous giggle as when looking at the thermometer. Paco Meralgo, Pasta Later, Pub Fiction, Croq n’roll. These 4 can be found on a mini-walk through the Eixample. They are just some of the Barcelona stars of Masters of Naming. In the next map there are 14 located.
They already call it “the Wikipedia of naming”. “The rave of surrealism”. 6 years ago Masters of Naming viralize on the networks business names and products craziest in the world. He will have published 10,000, 12,000, 15,000 names-jokesYou have already lost count. “Here you will find – guarantees its website – the best (and the worst) of the human being & rdquor ;.
There are already many who suffer “namingitis”. A vice like any other. Viral, visual, collaborative humor. add up almost 200,000 their followers from Twitter, Facebook and Instagram. They quote it anonymous and much famous. Miki receives 200, 300 catches a day through networks. “She is a craziness”, he snorts. But hardly ‘fakes’ escape him. He checks everything. Although in most cases, he says, “Reality always exceeds the fiction”.
Miquel Caimary is graphic designer based in Viladecans. He is 40 years old, but he drives the mobile with hyper speed as a teenager. Her daughters are already inventing weird names at 7 and 9 years old. Is he master of naming. “People think that we are 15 people and that we live from this,” he laughs. “I’m wearing it by myself right now & rdquor ;. She says it herself without snorting. At this point, they have even interviewed him from Venezuela.
What do you think? This carpentry is in the Eixample of Barcelona @MastersOfNaming pic.twitter.com/oviW3t45rl
— carlosordas (@carlosordas) November 13, 2019
wood morning: this is how Roger Pascual named his training and practice workshop in wood lathe (Passage of Vilaret, 9). He believed it was a simple pun between good morning (‘good morning’) and wood (‘wood’). Until the foreigners began to tell him that he was a very bold name. “In English, ‘morning wood’ means when you get up excited,” he laughs. You understand me, right? & rdquor ;.
This for @MastersOfNaming
I just saw it in Barcelona, on Avinguda de la Riera de Cassoles street. pic.twitter.com/34MPCTNjkm– José Conti (@josecontic) June 6, 2019
In Barcelona you can find yourself from the nautical school anchoraemia (Moll de la Marina, 1-2) to a wool shop where you enter -it’s inevitable- humming the Beatles: All you knit is love (Barra de Ferro, 8). ‘Knit’ means to knit.
In Viladomat street (16) is the veterinary clinic viladogcat. They only treat dogs and cats, of course. oh my god (Agullers, 18) sells pet products. There is also the hairdresser version: Oh my cut! It has 5 salons (Viladomat, 66. Muntaner, 498. Buenos Aires, 46. Europa, 28. París, 42).
More than one has been asking about the Mr. Meralgo without falling into the fact that it could be a phone joke from Bart Simpson: Paco Meralgo (Muntaner, 171) is a veteran of the viral naming. It is worth it, by the way, to come to have them sing you happy birthday. The waiters put on a ‘show’.
What do you want croquettes and rock&roll? croq n’ roll (Travessera de Gràcia, 233; Villarroel, 140). Italian products? pasta then (Casanova, 197). In bulk? Handsel & Bulk (Avinguda de la Riera de Cassoles, 13). A croissant in Sants? cru sants (Carreras i Candi, corner Canalejas, 89). No one is surprised anymore, they promise. “We have been in the neighborhood for 30 years& rdquor ;. the path of pubs of Masters of Naming includes the Pub Fiction (Casanova, 96), Pool & Beer (Casp, 186) and even some in which they know Latin: bare nostrum (Council de Cent, 384). There came to be a Bar Vadera Déjà Burgthe Sistine Chapel, Michelin tires. The mythical closed recently Taska Txondo.
Michelin Route
Miki has already thought about setting up one “michelins route”. The designer has long wanted to spend Masters of Naming to 1.0 format. That establishments may even have a identification sticker, like Trip Advisor. “The study is going full speed and I don’t have time to do it as God commands – he justifies himself. But it’s a idea what remains there”.
Our Padel 🙌🏻 @MastersOfNaming #Barcelona pic.twitter.com/HDWiHmY68D
— Alba Forés Lahoz (@albafores) January 9, 2020
In Santa Coloma de Gramanet there is a computer store with a warning for big hands: Keastocao (av. de la Generalitat, 80). In Sabadell there is the rotisserie chicken Metropolis (Himalaya, 16). In vic they have the gastrobar Vic Food (Clocker, 1). He Vegans N’ Roses (Port Ginesta, 102, Les Botigues de sitges) combines vegan food and music, although more jazz than hard rock. paddle our It has a dozen stores throughout Catalonia. He Dream Tint of badalona sells hairdressing products wholesale (Paseo de la Salut, 99). It is taken for granted that goals are not allowed.
A classic? car wash tunnels star wash. Now they are called Klingo, but they still have not changed the sign of the one of Terrassa (Sant Sebastia, 279). Just two months ago another referent of ‘naming’ closed due to health problems of the owner: clean dog. What do you need a plunger in the Maresme? Call to shit for a tube. In Ripoll have up to a marcgyver: technical service of catering machinery. Do you also make gum bombs? “Almost & rdquor ;, laughs Marc. His clients renamed it that way, it is justified, because it solves” everything & rdquor ;.
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“This is endless”, guarantees Miki. And he shows you a few mythical posters on his mobile: “If you lose oil, call us” (from a lubricant company). “If you tell me gel, I ice everything” (sale of ice). “go to the dentist tooth” (seen on the whiteboard of a consultation). “Let’s be happy while we can” (in a garden store).
What does he get out of all this? “Money, little& rdquor;, Miki laughs. Yes, some direct clients have come out, such as Rams N’ Roses, a flower shop in Ripoll. Miki hung her up on Masters of Naming and they hired him to do a ‘restyling’. What keeps you going? “I have a great time,” he says. I’m leaving & rdquor ;. And people thank you every day. “It’s an inspiration machine,” he adds. There is always a new one.” Miki takes out his cell phone: they have just sent him 12 new captures with ‘punch’: a bar in Valencia, beer to believea restaurant in Andorra, Paellas and Paellosand a classic ‘fake’: the brothel king. Will you never cease to be amazed? “I hope so & rdquor ;, she answers with a run. “When you think that once you have seen the worst, there is always the ultimate monster”.