Finnkino says in its press release that the past weekend was the most successful for Finnkino’s cinemas since the start of the corona pandemic, i.e. January 2020.
Behind the phenomenon are two films released on Friday, July 21: Barbie and Oppenheimer. Margot Robbie and Ryan Gosling’s starred Barbieas well as Christopher Nolan’s guided by Oppenheimer have been highly anticipated releases among movie fans. Friday got the name “Barbieheimer” among the viewers.
The Barbie movie stars Margot Robbie and Ryan Gosling. PDO
According to the release, this decade only about individual films 007 No Time to Die has garnered more viewers in its premiere weekend opening than Barbie or Oppenheimer.
According to Finnkino Barbie was however Oppenheimer the most watched movie over the weekend. Many viewers even went to see both films during the weekend. Mixed Barbie’s that Oppenheimer screenings were sold out in several cinemas.
Barbie was the most watched movie of the weekend in Finnkino. PDO
Oppenheimer is the long-awaited film from director Christopher Nolan. PDO
Barbie– there are many different reasons behind the film’s popularity, one of which is the famous cast. Among other things, nostalgia and a strong brand have also been believed to be behind the popularity. Barbie’s the phenomenal popularity was also visible in the street scene, as it made movie fans all over Finland dress in pink and pink clothes.
Oppenheimer was filmed with IMAX cameras and about a third of the tickets sold in advance to Finnkino were bought for the IMAX hall. Finland’s only IMAX movie theater is located in Finnkino Itis. So the public wants to see even the smallest details of Nolan’s creation.