vExtinguish yourself well every day: a difficult mission, sometimes impossible. Especially when daily commitments reduce the time to spend in front of the wardrobe, waiting for the perfect look to materialize as if by magic. The only way to clarify ideas is to start from solid foundations: minimal and clean clothesfrom cuts and from everlasting silhouettes and in mostly neutral colorsto be mixed with each other with ease.
Color matching advice or the intervention of a closet organizer are of no use if you don’t have key pieces with intrinsic versatility at your disposal. And no uniform, not even the most basic, can be created without the right pieces. How to make sure you have a capsule wardrobe suitable for dressing well?
How to dress well: focus on solid foundations
The answer is to be found upstream, in the practice of shopping. Few simple and quality things, at the right price for each pocket, are to be preferred over the trolley full of low-cost bargains and difficult-to-wear pieces. Yes, because with little time available the Online shop remains the most popular address: and, which doesn’t hurt, also one of the most up-to-date in terms of styles and trends.
Own on the web and on social media in fact it is easy to spot the new proposals, the most viral brands, the brands of the moment worn by those who, at least in the social shots, really seem to always be impeccable. Small or large, accessible or luxurious, Italian or foreign, but all characterized by two characteristics: available for purchase with one click in the best e-tailers (or on individual dedicated sites) and capable of revolutionizing the wardrobe effortlessly thanks to a-seasonal looks.
A look by Totême FW22/23.
Minimal and chic: the best 2022/2023 brands to focus on
The hardest products to find? Tailored jackets, outerwear, denimwear and knitwear. It is no coincidence that those who started from one or more of these cornerstones have then come a long way. The case of Khaite, an American brand that caught the attention of stars and trendsetters thanks to a woolen bra, and today offers a sophisticated total look. The band is high, like the one to which it belongs The Row, the most minimalist and at the same time most expensive brand there is. Those who have finances to invest could stop here, that is overseas.
A look from Artknit Studios FW22/23.
But for all the others struggling with the expensive bill, the 2022/2023 panorama in terms of fashion clothing brands offers several similar alternatives. Among the mid-range brands that offer a wardrobe that is easy to interpret, in addition to the very popular The Frankie Shopare included, in order of pricing, Toteme, Joseph, Low Classic. From Sweden to Seoul, passing through Italy, where the most avant-garde protagonists stand out in knitwear and tailoring: on the one hand, the sweaters in Biella merino and cashmere at the right price Artknit Studios (also on sale in a physical po-up store in Milan throughout the pre-Christmas period), on the other hand, the handcrafted blazers with an international flair by Blaze. To stay in the niche, respectively Amothea And Aramuwhich also offer made-to-measure.
To always be elegant, effortlessly
Among the experts in all day, every day wearable fashion, the Nordics and the French. On one side Baum und Pferdgarten, much easier to buy than to pronounce, born in Copenhagen in 1999: one of the most loved Danes. His daily and timeless garments are designed to be worn «in different ways by different women». A bit like those that bear the signature of two cool Parisians, Musier Paris by Anne-Laure Mais e Lou Lou Studio by Chloé Harrouche, see two of Instagram’s best-dressed influencers.
And if the Scandinavian Ganni it is now a certainty to implement the wardrobe with chic and trendy garments, among the new names to mark, increasingly higher in the approval ratings, there is the French Isabelle Blanche. Incurable lovers of low cost? The advice is to focus on the designer wardrobe Market, to minimize expenditure and maximize yield. Does anyone know them? All the better. Because nothing is more elegant than anonymity.
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