By Paul Gorgas and Roberto Lamprecht
In Augsburg, Hertha and FCA fans protested against digital tickets. One inscription: “Zero memory, no football culture.”
The traditionalists want to be able to buy admission tickets in shops or at the box office and keep them as collector’s items.
You have to know that most Bundesliga clubs do not use printed tickets. The tickets are instead available as print@home or as a mobile ticket. This saves paper and is environmentally friendly.
Thousands of tickets used to be printed at the box office for Hertha home games, which ended up in the trash if they weren’t sold.
Hertha’s managing director Thomas Herrich: “We have been in contact with our fans on this for a long time and will discuss the topic again at our next meeting with fan representatives. In terms of sustainability, we have decided to switch to digital and print@home tickets. For those who would like to keep their admission ticket as a souvenir, we offer a so-called jewelry ticket. We think that is a good compromise.”
If you want a printed ticket, you can buy it in Hertha’s fan shops. Members and season ticket holders pay one euro, all other spectators two euros.
By the way: Hertha’s organized fan scene attends home games with a plastic season ticket – their protest probably relates more to away tickets.