In his first interview, the new Rossoneri owner reveals the interview: “It was very important for me to win over Paolo. A brand like Milan should have a system that is indicative of its global potential.”
The approach was soft, but the ideas – to read the words of the new AC Milan patron al Financial Times – are clear. Landing on tiptoe and then the operational reins firmly in place. First the celebrations in the square, among the fans, to celebrate the Scudetto. Then the hot days that led to the formal announcement of the handover with Elliott. Then the visit to Casa Milan, the meeting with the management, the greeting with the CEO. of the League, De Siervo, and finally the return to New York. Looking forward to returning to Milan. The first ten days of Gerry Cardinale at the helm of the Devil went away almost quietly, if we exclude the day of the official announcement. A communication strategy that goes well with the concept of business continuity, since RedBird will continue to manage the Rossoneri club along the lines of what the Singers did. It was also the CEO. Gazidis said in recent days: “It’s not a club where someone will come and say: ‘Listen, we need a radical change of direction’. Frankly, it would be madness”.
The background
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A “muted”, however, very apparent, because the founder of RedBird has moved a lot behind the scenes. And now he told the English newspaper. It is the first real interview – after the quick intervention at Casa Milan on the day of the inauguration – released by the Rossoneri owner. Where it also reveals a basic background involving Maldini, met on the last day of May (therefore twenty-four hours before the official announcement of the signing) in a strictly private form. “For me it was very important to do it (conquer Maldini, ed). In the end we spent three and a half hours together … it was fantastic. “Cardinale reassured Maldini by telling him that he considered him at the center of the club, reports the British newspaper, sure of one thing: Maldini’s renewal is the top priority for the club. new ownership right now. The newspaper also offers another key date: last May 5, when Cardinale flew to London to meet Gordon Singer and join Elliott’s deal with Investcorp.
Best route
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Now, however, the RedBird plenipotentiary will have to further raise the engine revs because the market is looming, planning is a priority and in addition to new purchases, renewals must also be managed. In addition, the best path to take for the new stadium must be understood. Cardinale also spoke of this: “A brand of this magnitude, like AC Milan, should have an infrastructure that is indicative of its footballing capacity and its global potential. We have had a lot of experience with stadium projects in the United States. Milan. and Italy deserve a world-class stadium hosting the best of sport and entertainment on a global scale. “
June 11 – 11:19 am
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