Mountain View (dpa-Afx)-Shortly before the expected start of new iPhones, Google (Alphabet C (Ex Google)) challenges the rival Apple with a AI offensive. The new Pixel 10 model series relies on functions with artificial intelligence such as translations for telephone calls and the “camera coach”, which makes suggestions for the photo composition.

In the more expensive upgraded PRO models of the Pixel 10 series, generative AI is integrated directly into the camera and generates artificial details at high zoom levels. Google wants to give Health recommendations on its new wristwatch Pixel 4 under the bought-up Fitbit brand.

Focus on Apple’s weakness

Apple has so far been more difficult with artificial intelligence. The iPhone group had to postpone a new version of its assistance software Siri, which should be much more useful in everyday life by accessing various data from users. Meanwhile, Google integrates its AI software Gemini deep into the in-house pixel devices and smartphones from other providers with the Android operating system, also developed on the Internet company. In the past few years, however, Apple has introduced individual AI functions for photos or to process texts.

Tele lens in all versions

Another attack on the competition: Google added a telephoto camera to the entry model of the Pixel 10, which is often missing in this price range. The internet group has so far been more of a pixel telephones as a sample smartphone that is supposed to demonstrate the skills of the Android system. The market shares of the previous models were low – also because Google cannot spoil the business to its Android partners.

With the Pixel 10 Pro Fold, which can be opened into a compact tablet, users should benefit from the additional screen place when taking pictures. In addition to the camera picture, the gallery of the latest photos is shown on the display. The first of the folding telephones also has higher protection against dust

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