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Santander is the Bank of Formula 1 and education worldwide. The Spanish entity, with a wide historical background behind them as sponsor of the Great World Circus of the two wheels, is currently the official bank of the F1, supports the Madrid pilot Carlos Sainz and his team, the legendary Williams, and, in addition, he has Jenson Button as an ambassador of the entity.
The one who was world champion of Formula 1 in 2009 and runner -up in the 2011 contest has become another one of the prestigious faces that personify the very close relationship of Santander Bank With the world of sport, always understood as the engine of progress and the future of society.
Now, the 45 -year -old British expiloto is the main protagonist of the world -free world education campaign that Banco Santander has launched through its great educational platform, Santander Open Academy. The world champion tells his accumulated experiences since he left the world of formula 1 in a piece entitled “Life After F1” (my life after F1), marked by a light and fun tone, and appears as one of the two creators, the other is Claire Williams, political scientist and ex -sub -director of the Williams Formula 1 teamof a course designed to help students develop key skills in leadership, communication and decision making.
https://www.youtube.com/watch?v=trophp-gmkg
This new free course on high performance leadership is now available in Santander Open Academy so that any person, from anywhere in the world, can consult it and, where appropriate, complete. It is a campaign, in the words of Rafael Hernández, Global Deputy Director of Santander Universitiesthat “It is a reflection of the shared conviction about the importance of education and will provide people with the skills and quality training they need to succeed in life. We are pleased that our global platform can help take these resources to new audiences.”.
The initiative led by Jenson Button as an ambassador of Banco Santander is a new proof of the power of sport and its ability to tell stories in order to promote inclusive and constant learning using the global scope of the F1 to connect audiences with Santander Open Academy.
In the opinion of Ellen Jones, director of ESG in Formula 1, “Education is the cornerstone of Formula 1. It is the basis on which this sport is built and a key part of our work to encourage people from different areas to consider a future in the automotive. Therefore, it is fantastic to see our partners, such as Santander, who share our values, bring education inspired by Formula 1 to a global community”.
The Global E-Learning Platform of Banco Santander
Santander Open Academy It is the non -profit initiative of Banco Santander that helps people achieve the training they need. It is a global e-learning platform that offers free access to top-level courses, content directed by experts and opportunities for scholarships from universities and leading institutions. Open for all, anywhere, the platform promotes learning at all stages of life and professional career in fields such as technology, languages and financial education between a wide range of other topics.
Santander Open Academy is part of the pioneer program of Support for education, employability and entrepreneurship which Banco Santander launched almost 30 years ago. Throughout these three decades, the entity has invested More than 2.4 billion euroswith which he has been able to support the training of 3.7 million people and companies around the world with the collaboration of More than 1,100 universities and institutions from 14 countries.