The sales group’s sales group increased by 3.4 percent in the first quarter compared to the previous year to 297 million euros. With the exception of Asia, the mother house of the brands Sandro, Maje, Claudie Pierlot and Fursac recorded growth in all regions.
The Chief Executive Officer (CEO) of the group, Isabelle Guichot, underlined the “complex and volatile macroeconomic environment” and added in a declaration published on Tuesday that “the coming months would be tackled with a careful but confident approach”.
“We will continue our efforts in terms of cost control, operational agility and sustainable development in order to continue our profitable growth dynamics,” Guichot specified.
In detail, the Asia-Pacific region recorded an eight percent drop in sales, while France increased by four percent. Sales in the region of European East Africa (without France) region (without France) rose by 9.6 percent and that in the America region by 4.4 percent.
Looking at brands, Sandro drove sales (+5.1 percent), followed by Claudie Pierlot and Fursac (+2.5 percent). Maje concluded with a slight increase of 1.6 percent.
SMCP closes shops
SMCP closed 22 shops in the first quarter, in particular “by Claudie Pierlot in Europe and in Canada with the closure of the Hudson’s Bay Corner, which are to be replaced by a new local partnership”. The group’s network now comprises 1,640 sales outlets.
Several important openings about partners took place in new markets, including in India and in the Balkans, the company said.
In Asia, the decline in sales is due to the “optimization” of the sales network in China with 65 net closings 2024, according to SMCP.
“As a sign that the action plan introduced in 2024 begins to bear fruits, the sales in China stabilize on a comparable area as expected,” added SMCP.
The group’s general meeting will take place on June 12th. (AFP)
This article was used with digital tools translated.
Fashionunited uses artificial intelligence to accelerate the translation of articles and improve the end result. They help us make the international reporting of fashionunited a German -speaking readership quickly and comprehensively accessible. Articles that have been translated using AI-based tools are read and carefully edited by our editor: Correcting inside before they are published. If you have any questions or comments, please contact me by email to [email protected]