She calls me “90s supermodel bob” and it’s aor the most viral haircuts on TikTokso much so that the hashtag #90bob it has already generated over 23 million views on the social network. Evolution of the “Flob Cut” the new bob is inspired by the nineties style of supermodelsand is characterized by a fluffy drying and slightly upturned tips.
“90s supermodel bob”, the haircut of autumn ’23
Haircut trends come and go, but the bob cut always remains in fashion. And the triumphant return of “90s supermodel bob” it is confirmation of this.
Among the first to make this hairlook a real trend was Zendaya, followed by Hailey Bieber and Danielle Campbell. The cut takes strong inspiration from the typical looks of the nineties and it is the evolution of the most famous “Flob Cut”, i.e. the upside down bob, longer in front and short in back.
The new “90s supermodel bob” combines Cindy Crawford-style bombshell and voluminous blow-dries with the movement and low maintenance of Christy Turlington’s famous bob cut in 1992. The result? A fluffy and sensual haircut.
Volume, side parting and micro scaling
What makes the 90s bob truly unique compared to the other infinite variations on the bob theme is the absence, during the cutting phase, of the line. A detail that makes the difference, as celebrity hairstylist Marc Mena reveals in an interview with Glamor UK.
Cindy Crawford’s volume merges with Christy Turlington’s statement cut to give life to the new “90s supermodel bob” (Credits: GettyImages)
“The “90s supermodel bob” or “Flob” it has the line and length of the bob but it is characterized by very light scaling which therefore makes it extremely easy to turn. For this to be possible it must be cut without a linethus allowing it to appear more voluminous than a classic bob and adaptable to every face shape.”
Therefore, very little is needed to shape the front part and immediately give more volume to the hairstyle. Be careful though: «If the upper part is too heavy it will be impossible to reverse the front part and obtain volume. Which is a key component of the look” specifies Mena.
How to do? To ensure a Crawford-style blow-dry, you need to structure the bob in a specific way, that is, making the upper part of the cut lighter.
90s bob: volumizing products and mousse
Decisive role in obtaining the typical look of The products used to carry out the haircare routine play a role in the 90s bob which must be volumizing and light, in order not to weigh down the shaft.
Also pay attention to the way in which some steps are applied. For example? Never use conditioner on the roots but only on the tips. Furthermore, to give strength to styling a must is the mousse to be applied to damp hair. Once applied, dry your hair with a hairdryer and a round brush.
The finishing touch? After drying the upper part using the cylindrical brush, divide the locks into sections and roll them up on themselves while finishing the styling. Once cooled, they can be texturized with a specific spray and opened, to obtain a voluminous hair look like with curlers.
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