Marlboro producer Philip Morris International confirmed a $15 billion offer on Wednesday for rival Swedish Match. The 107-year-old Swedish Match is best known for producing traditional Swedish snuff, under the brand name “General Snus”, a type of smokeless tobacco pouch placed between the upper lip and gums as an alternative to smoking. But why is Philip Morris doing this? And is snus safe?
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Why is tobacco giant Philip Morris investing billions in nicotine pouches of snus? And how dangerous is this?
