Toivo Sukari says in ET magazine that he still suffers from the fear of poverty.
Toivo Sukari started his business at a young age by raising pigs. Karoliina Vuorenmäki
Toivo Sukari tells ET magazine in the interview that he still feels the fear of poverty. He says that he still remembers it.
– Yes, the fear of losing money and poverty still comes, especially at night. I’m still afraid of when I’m going to pee, when I’m going to feel bad, says Sukari.
Sukari says that she wakes up at night with a nightmare in which she cannot feed and water the pigs when she is stressed. In the dream, Sukari would like to feed the pigs, but she can’t.
The nightmare is based on Sukar’s youth. Raising pigs was his first business.
Sukari says that he built the pens for a hundred pigs, but in the fourth summer there were already four hundred pigs. Due to the autumn rains, even ten pigs drowned. Business had become too much for a young man in his early twenties.
A nightmare is a sign that the rounds have gotten too hard. The pressures can completely rob him of a night’s sleep. Sukari says that during the last year there have been supervised nights every week.
Sukari bought the bankrupt Asko and Masku brands in March. He has planned to at least bring Asko back.

