Are you a fashion-professional who is always looking for the latest trends, innovative concepts and brands that really make a difference in men’s fashion? Then Shift is an event that you shouldn’t miss. On June 29 and 30, the iconic Muza building in Zaandam, a former ammunition factory with a rough industrial charm, is once again transformed into the stage for progressive men’s fashion brands.
After a successful premiere, Shift offers an even stronger and fresh experience this time. This event is much more than a traditional shopping fair. It is a curated experience to challenge retailers and buyers to think beyond the pure product selection. Here, the focus is on making meaningful connections, with creative partners who support you in branding, storytelling and the design of unforgettable shopping experiences.
Meet leading brands – and discover new talents
Shift presents an impressive selection of brands that upgrade craftsmanship, innovation and style. Among the first participants you will find established icons such as Michael Kors Tailoring, Roy Robson and US Polo Assn. But fresh and brave newcomers such as Blue Rivet, Genius Saints and Pure Path are also part of the selection. This is just an extract – on our website you will find the complete and constantly updated list of all participating brands.
The Borrel – Networking at its finest, completely free
After a day full of inspiring conversations and new insights, it is time to complete the Borrel. This cozy after-hour event will also take place on Sunday, from 5:00 p.m. to 8:00 p.m., on site at Taets. There are no formal conversations or stiff suits here, but a relaxed atmosphere with free food, drinks and good music. The perfect opportunity to make valuable contacts with industry colleagues and creative entrepreneurs in a relaxed round.
Everything for free and exclusively for professionals
Entry to Shift is exclusively for fashion professionals and completely free of charge – as well as parking and access to The Borrel. Do you want to be there? Register today via our website: www.shift-now.nl