The Mercedes-Benz Fashion Talent awards champion “responsible fashion” that is capable of expressing feelings

Madrid

09/18/2023 at 02:22

CEST


“Fashion has an important role in society, it allows each individual to express and mark the difference,” said designer Javier Soria.

Fashion is the best tool for each person to develop their personality and express their feelings.as demonstrated this Sunday on the Madrid catwalk, ten young designers, who eagerly want to make their way in sewing, although they know that it is an arduous task.

The parades have closed with the presentation of the Mercedes-Benz Fashion Talent award, which went to Aarón Moreno at the head of the Emeerree brand, which will take him to parade in Prague due to the collaboration agreement between both catwalks.

“Fashion plays an important role in society, “It allows us to express and mark the difference of each individual.”Javier Soria (Valencia, 1978) told EFE this Sunday that he has debuted on this catwalk with a collection in which 80 percent of the fabric is recycled.

“You have to be responsible with fashion consumption,” warned the designer at the head of the Visori brand, which has given a second life to jackets and leather jackets to create garments that “speak of feelings”.

Along the same lines, Giovanni Franco (Gran Canaria, 1994), who has dressed artists such as Nathy Peluso, Eleni Foureira or Natalia Lacunza, has taken to the catwalk a series of pieces with dark tones, clinging to the body.

Franco, at the head of the “Crack” firm, has recognized that “People now value fashion more, they dress according to the feelings of the moment and what he wants to express.

The creator Tíscar Espadas (Úbeda, 1993) has defended the freedom to dress with complex work and rooted in artisanal techniques.

The Barcelona designer Georgina José, at the head of the Georgiela Studio firm, has put together a “feminine and artisanal” collection with a fabric that has been created from “a ‘stock’ of panties”. On the catwalk we have seen a collection in which gathered tulle and voluminous lingerie have prevailed, “with a sporty touch.”

Alberto Martín, at the head of Boltad, has shown his latest collection, “Bentino Richoberg”, in which he expressed his “most intimate feelings”through garments created with fabrics from factory remains, defective or recycled.

Corsicana has returned to the young talent catwalk, known as EGO, with a mature and “very personal” proposal, pieces that take the designer’s journey to the city that gives its name to the brand in Texas (USA), explains Paula Currás.

From there, he has made a delicate confection with evening dresses with sequins painted by the artist Jorge Martínez Valdés.

Some garments made with “embossed fabrics” that fit the silhouette like a glove, and others with organza and tulle dyed with the colors of the desert.

For the creative director of Emeerree, Aaron Moreno “Fashion is a way of communicating.”

The designer has presented a very armed collection, following a lingerie line in its finishes, in skirts and pantssome of them very daring with their butts open.

“I don’t feel any different from any of the designers who showed yesterday,” he points out, in reference to veteran creators. “To get the most out of this platform you must come with an established business structure.”

Vanesa Delgado (Algeciras, 1990) from Cádiz is behind the Binya brand, with which she started seven years ago in the world of fashion, a profession in which she is “very clear” that in addition to designing There must be “a structure that supports the project. “I control everything.”

In her new collection, the creator uses her knowledge of swimwear fashion to propose tops and shirt and light pants in which you connect with your intuition.

“Fashion is emotion and we all want it to represent how we feel,” he noted.

A goal that has led him to dressing singers like Rosalía, Nathy Peluso or Rita Ora, although he does not think that “everything is done, I have a lot to learn. Success is not built so quickly.”

Before presenting his first collection, Javier Guijarro had already dressed Rauw Alejandro or Karol Gand still surprised, has stressed that the firm has had “organic growth, but there is a lot left. I don’t even know if the proposal I present is going to work,” he says about functional garments with wide patterns.

The 78th edition of the Madrid catwalk has drawn the curtain with the proposals of the Slovak-born creator Dominika Kozákova who presented a baroque and colorful fashion and the presentation of the Mercedes-Benz Fashion Talent award.

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