Taylor Swift sets a new sales record with THE LIFE OF A SHOWGIRL, surpassing Adele’s long-standing record.
Taylor Swift released her twelfth studio album THE LIFE OF A SHOWGIRL on Friday, October 3rd. The reactions from critics and fans were mixed. Nevertheless, the record is selling better than any before in the USA – and that in just five days since its release. She even overtook Adele.
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Best sales figures within the first week ever
The record for the strongest sales week of an album was previously held by British singer Adele with her LP 25, released in 2015 – for almost a decade. Within a week of its release, the CD sold an impressive 3.482 million copies. Swift exceeded this figure after just five days with THE LIFE OF A SHOWGIRL. So far, 3.500 million copies have been sold, as the data analysis company “Luminate” announced. The final result is still pending, but the final sales figures are likely to be significantly higher.
What counts in the measurement?
Every album sold is counted. In addition, ten purchased tracks from the record are also counted as one sold unit. In addition, 3,750 ad-supported and 1,250 paid or subscribed official audio and video streams count as one LP sold. With THE LIFE OF A SHOWGIRL there is no need to convert individual titles because no tracks can be purchased separately, reported “Billboard”.
THE LIFE OF A SHOWGIRL breaks more records
THE LIFE OF A SHOWGIRL was the most streamed album of the year on Spotify on its first day of release. The first single “The Fate of Ophelia” became the most listened to song of a single day in the platform’s history – within just 18 hours. Swift not only had the number one record, but also the number one film with “The Official Release Party of a Showgirl” from the weekend of October 10th to 12th, as “Deadline” reported. Neither Prince in the 80s nor Whitney Houston in the 90s would have achieved such a double success.