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Snipes has appointed Roger Vogt to the role of Head of Sales Northern Europe.

In this position he is responsible for the markets of Germany, the Netherlands, Belgium and Poland, Snipes confirmed when asked by FashionUnited. Vogt previously announced his new position on Thursday on the career network Linkedin. Meanwhile, Stefan Merki remains responsible for the markets of Switzerland, Austria, Spain, Italy, Portugal, Croatia and France as Head of Sales Southern Europe.

Vogt comes from the Cologne streetwear retailer’s own ranks and has worked for Snipes for more than eleven years. Most recently, he was responsible for the German market as Country Manager Retail. This role is now held by Timo Glaubig, who has also been promoted within the company.

Snipes operates more than 750 stores in Europe and the USA. The 400th European store opened in Berlin in September.

This post was updated on January 5, 2024 at 12:45 p.m. with a statement from Snipes.

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