New Head of Marketing for Tommy Hilfiger

Virginia Ritchie has been appointed to the role of Chief Marketing Officer (CMO) at Tommy Hilfiger.

Ritchie has been in the role since September, having served as interim CMO since March, according to her profile on the LinkedIn careers network. She has held various management positions at the brand, which belongs to the US fashion group PVH, for almost 13 years. Before assuming responsibility for marketing, she worked, among other things, as Vice President in the Global Brand Office for Communications & Operations.

Before joining Tommy Hilfiger, she worked for British clothing retailer Temperley London and New York brand Marchesa.

Tommy Hilfiger has not yet confirmed the personnel to FashionUnited.

ttn-12