After beauty and swimwear products, reality TV star Kylie Jenner now seems to be focusing on her own clothing line.
The American business mogul presented a first insight on the social media platform Instagram. Jenner showed up there on Wednesday in a long, black leather coat that can also show off some leg thanks to zippers on the sides. She titled the post “meet khy” and was originally linked to the Khy Instagram account, which currently no longer appears to exist. There was a picture of a person – probably Jenner – from behind wearing this coat.
In Jenner’s Instagram description, she links to the website khy.com, where this rear view image can be seen, as well as an “early access” registration box.
Fashion instead of swimwear?
Kylie Jenner has already founded her own beauty and cosmetics line, ‘Kylie Cosmetics’, which has been part of the US cosmetics manufacturer Coty Inc. since the end of 2019. She also launched the swimwear line ‘Kylie Swim’ in 2021, which now appears to be inactive. There has been no new post on the associated Instagram account for almost a year and a half and the website kyliejenner.com linked there also redirects directly to the ‘Kylie Cosmetics’ online shop.
But Jenner can also be seen in front of the camera at various fashion houses, such as recently as the face of the Acne Studios FW23 denim campaign.