Karsten von Hassel has been working in the textile industry for over 40 years and has extensive experience in retail, sales and international sales for well -known brands to international procurement of own brands in Asia. Today, as a country manager for the roof region and Poland at Studio, he combines 9 global expertise with local know-how to offer Germans: inside tailor-made solutions for trims and accessories and retail concepts.
Studio 9, part of the Nine United Family, is characterized by a unique combination of Scandinavian design aesthetics and German quality standards. “German customers: trust in our quality due to the strength of our organization,” explains von Hassel. “However, what really defines us is our Scandinavian visual language – ideas and designs that resonate in the German market and specifically address our customers’ brand identities.”
Expert: Inner-to-experts: Inner cooperation
At Studio 9, every department is managed by specialist: so that expert: communicate directly with each other inside. This specialized structure creates real added value for customers – through deep specialist knowledge and fast problem solutions that specifically respond to individual requirements.
In a competitive environment, in which online platforms represent a constant challenge and consumers: Inside, increasing demands on the shopping experience, Studio 9 brands supports brands with visual merchandising strategies and data-based digital solutions. Through trend analyzes and the integration of digital tools in physical sales areas, the company helps to create high-attention in-store experiences-especially in busy inner cities.
Support with compliance and well -founded material selection
Responsibility for German brands and retailers is increasingly becoming a priority and studio 9 in the inside responds to this claim with a transparent, structured approach. The compliance department ensures that brands can also meet the changing global regulatory requirements without internal ESG (Environmental, Social and Governance) resources. From trimmings from coconut and bamboo fibers to recycled denim to materials based on sugar, Studio 9 combines creative approaches with a clear confession to reduce production emissions. Kund: Inside, workshops are offered on the effects and sustainability of the various options. These sessions are often appreciated because they offer space to make well-founded decisions instead of trying to integrate this important topic into overloaded design meetings.
Current success is the complete rebranding of a large German fashion brand, for which Studio 9 now produces 98 percent of trims and accessories and some retail and merchandise articles. This underlines the holistic, customer -centered way of working. “Customers: Inside, we feel safe,” says von Hassel. “We understand your needs quickly and you appreciate personal contact – especially if we invite you to our headquarters in the Danish Horsen.”
Meet Studio 9 at upcoming trade fairs
Brands looking for individual designs, clear communication and a reliable partner for procurement and production can meet Studio 9 at events such as Munich Fabric Start and the Euroshop 2026. Alternatively, a direct contact with Karsten von Hassel is also possible: [email protected]
About Studio 9
Studio 9 is part of Nine United and specialized in comprehensive branding solutions for trims and accessories, packaging, charging decorations and shop facilities. With headquarters in Denmark, a global production platform in Europe and Asia as well as local teams in Germany and the Netherlands, Studio 9 combines Scandinavian design with a consistent focus on quality, compliance and responsible production practices.