Everything you need to know about Shiseido: The Art of Fusion

In the beauty industry, Shiseido is an icon of innovation, balancing traditional Japanese philosophy with meticulous quality and cutting-edge technology.

Origins: The birth of a beauty pioneer

Shiseido’s journey began in 1872 in Ginza, Tokyo, with the founding of the first Western-style pharmacy in Japan by Arinobu Fukuhara, a former chief pharmacist in the Japanese Navy. Fukuhara’s vision of combining Eastern philosophies with Western scientific practices laid the foundation for Shiseido’s ethos – a philosophy that continues to drive the brand’s innovations today.

A century of groundbreaking research

With a legacy spanning more than a century, Shiseido’s commitment to research and innovation is unparalleled. Since opening its first laboratory in 1916, the brand has expanded its global research presence with 8 research centers and a dedicated team of 1,200 employees. This commitment has earned Shiseido 29 scientific awards and made the company a pioneer in research.

Opened in Yokohama in 2019, the Global Innovation Center (GIC) symbolizes Shiseido’s ongoing commitment to research and development. The GIC is designed as an open urban laboratory that promotes global collaboration and supports consumer interaction with innovations. This state-of-the-art facility not only advances Shiseido’s research efforts, but also serves as a beacon of inspiration in the beauty industry.

Shiseido’s unique know-how: up close and beyond

Due to its fundamental research approach, Shiseido has extensive and diverse expertise in the field of dermatology. Known for their high performance, the brand’s skincare products reflect their commitment to resilient, healthy skin. With high-quality ingredients and advanced active components, these products reflect a deep understanding of the body’s mechanisms and their impact on skin health.

The combination of art and science in beauty

From its roots as a pioneer in pharmaceuticals to its current status as a beauty leader, Shiseido continues to innovate and combine art and science in its pursuit of harmonious beauty. Its commitment to research, quality and a holistic approach to beauty sets the company apart in the world of skin care and cosmetics. Looking to the future, Shiseido remains true to its philosophy of combining Eastern wisdom with Western science, constantly evolving while remaining true to its core values.

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