C.hiunque, at least once, has dreamed of walking the cobbled streets of Capri, between bougainvillea in bloom and saltiness on the houses, with a beachwear consisting of white pants and a scarf like Jackie Kennedy. The coastal aesthetics, and more generally the Mediterranean one, attract and bewitch tourists from all over the world. But for some years now the merits of such strong media attention must also be given to fashion. That with ADV campaignsspecial pop-up storededicated trends and very popular holiday stars, made it the most fashionable destination on the planet.
A summer copying Jacqueline Kennedy
From leather sandals to white trousers: Capri’s intertwining history, fashion and cinema inspire the summer wardrobe. Precisely in this place, which has always been frequented by the American jet-set (and not), timeless trends were born. Jackie Kennedy is responsible for some of Capri’s codes of elegance. How leather thong sandals or pants that take the name of the island, cigarette and short up to the ankle. Hermés scarvestied on the head, the maxi sunglasses and the straw bag.
The beachwear of Princess Donna Marella Caracciolo di Castagneto and Jacqueline Kennedy in Capri. (Photo by Vittoriano Rastelli / Corbis via Getty Images).
Mediterranean passion
The Capri of Jackie Kennedy and Brigitte Bardot is soon becoming destination for exclusive campaigns and projects of fashion brands. This year alone, many have made the nostalgic charm of Italy their own. Etro opened a boutique on the island while Louis Vuitton inaugurated the Librairie Éphémère. The iconic cliffs served as the backdrop for the relaunch of Pucci in early May, while Valentino plans to set events related to the Valentino Escape capsule right on the Neapolitan territory.
Moving away from the island, but remaining on the Mediterranean waters, Loewe launched a line dedicated to Ibiza, while Loro Piana shot the “La Dolce Vita” campaign in Ostuni and Monopoli. Maritime wallpapers also for Prada and his lookbook of the SS22 collection shot in Sardinia.
The must-haves for a Capri style
To recreate looks from the capri style just a few, but significant, must-haves are enough. Long white dressesin cotton or linen, to be combined with leather sandals with long laces to the slave or dancers. Caprese trousers and top with a thousand patterns, including the classic marinière striped. For the beach they can not miss high-waisted or one-piece swimsuits, brought with colorful parei. Wide straw hats or Borsalino model and large beach bags in canvas or woven.
Must-have of capri-style beachwear: the midi shirtdress with Zimmermann via Farfetch. € 995.
Colorful jewelrywhich recall the Mediterranean colors and diva glasses they are the final touch for ensembles that respect the island’s dress code.
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