C‘is a new protagonist in the autumn winter 2025/26 beauty case, and it’s not the usual black. Burgundy mascara, with its intense and velvety shades, stands out as the most refined and unexpected nuance of the season. Loved by make-up artists and increasingly viral on TikTok and Instagram, this color It gives depth to the gaze without weighing it down, illuminating the irises with a touch of soft and modern elegance. Versatile, sophisticated and incredibly chic, it is the ideal choice for those who want to renew their eye makeup with an effective but delicate detail. Perfect for any occasion, from day to night.
Burgundy mascara: the eye makeup trend for autumn 2025
Burgundy mascara is the new protagonist of autumn-winter 2025/26 eye makeup. This refined and elegant nuance rewrites the rules of eye make-up with a sophisticated, warm and unexpected touch. Neither red nor brown, but an intermediate shade that evokes wine and autumn leaves, capable of enhancing every iris with elegance, without ever being excessive.
From the catwalks to social networks such as TikTok and Instagram, burgundy mascara has established itself as the new beauty statement of the season. It is the shade that more than any other describes autumn, but with a modern and creative approach: a way to illuminate the look without weighing it down, adding an artistic note to daily make-up.
Makeup inspirations with burgundy mascara. At the center Kiko Milano (Credits: Instagram @magdaknowsit / Pinterest)
Defined by industry experts as a “soft” color, it gives depth and warmth to the gaze. Furthermore, unlike black mascara, it harmonizes with the face and makes every beauty look simply impeccable.
Burgundy mascara and green eyes: the perfect match
But who is this color really good for? On green eyes, burgundy mascara is pure magic. The red component of the color in fact creates a natural color contrast with greenmaking the shade of the iris more intense and brilliant.
It is a combination that amplifies the look and enhances the golden or emerald shades, especially if combined with an eyeshadow in copper or bronze tones. Those who love sophisticated and elegant make-up can then combine it with a line of warm brown or plum eyeliner, to define the gaze creating a tone upon tone. The result will be one smokey eyes light, feminine and vibrant, perfect for daytime but also irresistible in the evening, with a touch of highlighter in the inner corner of the eye to open up the gaze.
Brown eyes: intensity and discreet charm
On brown eyes, burgundy mascara adds a touch of depth and unexpected light. The warm shades of brown blend with the red-purple pigments of burgundy, creating a sophisticated but discreet effect, ideal for those who want an intense look without resorting to classic black.
To make the most of this combination, you can play with eyeshadows in shades of taupe, mauve or chocolate, which amplify the softness of the color. Any advice? Pair burgundy mascara with a blush in the same wine or rosy shades to create a consistent color balance between eyes and face.
Glow, original and romantic makeup
Refined, versatile and never banal: burgundy mascara is the new key to transforming the look into a style detail. Perfect for those who love natural looks but don’t give up a touch of originality, it has become the protagonist of backstage and the most followed social feeds. Its strong point? It goes well with everything, easily modulating from soft to glamorous.
For a discreet make-up, the best effect is obtained by applying it on curved eyelashes, leaving the rest of the face natural, with a luminous complexion and nude lips. The result is a defined but light look, ideal for daytime. Those who prefer a more dramatic approach, however, can build a monochromatic make-up by playing with the shades of wine, plum or antique pink.
For an effect modern romanticcan be combined with transparent glosses and glowy bases, blending sensuality and minimalism. New chic alternative to black, a coat of mascara is enough to illuminate the look and convey a new contemporary femininity, elegant but not constructed. A small change in perspective, destined to become a big trend.