Sergio Neiffert, the head of the libertarian SIDE, spends a lot of time taking care of his businesses, which are, at least, curious. Not because of the volume -it is not a tycoon -but for the variety. An interest map that mixes bricks, cakes, posters, golf, cleaning and even sports representation. In his affidavit he appears as head of a construction company called New Francos SA, a society that shares with his wife, Silvina de Cenzo, professional pastry. From Cenzo owns a confectionery with an influencer name: sweet spirit, located on Avenida del Libertador, in San Isidro. But his gastronomic career did not stay in the stroke of cakes: today he would be in charge of the organization of food that are sold in the SIDE buildings and in the National Intelligence School. The future agents who do courses in that retirement building are called “the chef.”
The corporate history of Neiffert also links it to the former mayor of Malvinas Argentinas, Jesús Cariglino. In 2008 they founded a company called New Consult, dedicated to the representation of athletes. The data appears in the Official Gazette, although entrepreneurship seems not to have prospered beyond the seal. It is not the only thing: in the INPI, Neiffert also has two own brands registered. One is golfintercolegial – so, all together and without respite – and the other expozonanorte, also with the name of the school fair.
However, if there is a business that interests you especially, that is that of posters on public roads. Your company is called posters already, with your own web domain: www.cartelesya.com. The site is registered in your name, and the contact phone that appears on the page appears in the name of your wife. It is one of those companies that moves in the universe of road posters, large -format impressions and “urban branding”, competing with large industry like Enrique Street Wall Street “Pepe” Albistur. Services for companies, governments and individuals are offered. It does not seem incompatible with its current function, although it is not the type of entrepreneurship that one expects from an intelligence chief.
In the family businesses, another Neiffert appears: Lautaro, the son, who today officiates as private secretary of his father. On February 7, 2024 he founded a firm called Insurance & Protection SRL, oriented to safety and cleaning. An entrepreneurship that aimed to get into the juicy market of outsourced contracts, but that did not take off. Four months later, Sergio Padre was summoned at the head of the SIDE and the plan was frozen. Lautaro, instead of managing alarms and hygiene services, got fully into the state organization chart. Today is his shadow: he accompanies him everywhere, from the offices of Casa Rosada to international visits. In May 2024, for example, he traveled with him to the headquarters of the CIA, in Langley, on a tour that had more protocol than content. There also was Santiago Caputo, as head of Neiffert.
