Webinar: Results of the 1st reference barometer on diversity in advertising in France

Webinar: Results of the 1st reference barometer on diversity in advertising in France – Siècle Digital

Webinars > Marketing > Webinar: Results of the 1st reference barometer on diversity in advertising in France

This Thursday, March 24, The Good Company and Kantar Insights unveil the results of the Inclusion & Diversity in Advertising barometer!

By Kantar
On 03/24/2022 at 09:00

During this one-hour webinar, the experts from Kantar Insights and The Good Company will exclusively reveal the answers and decipher the insights of this first Inclusion & Diversity barometer in advertising in France.

A representative panel of 1,000 French people was asked questions such as:

  • Is this an important subject for consumers?
  • Do they perceive a change in brand practices in this area?
  • Do they consider these developments to be sincere and genuine?
  • Do some brands seem to them to better deal with this subject?

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