The Preppy Club – A Summer State of Mind
The Preppy Club is more than a look – it is a lifestyle. A place where the sun never goes completely and style is as natural as the next match on the tennis court. Clubhouse coolness meets smart nonchalance here. Between Iced Coffee in the morning, a spontaneous game in polos and shorts and conversations at sunset, not only ideas arise, but real connections.
Welcome to the club.
Color Mood
The color palette of The Preppy Club captures the lifestyle of a stylishly relaxed summer-inspired by the college style, crossed by maritime flair, sporty dynamics and a hint of Mediterranean elegance. From fresh blue tones, soft pastels to sunny, warm accents-the colors cite classic preppy elements and at the same time bring new lightness into the collection. The palette is divided into four harmoniously coordinated themed worlds that balance between well -kept restraint and expressive summer statement.
Green Oasis: Blue nuances from Bleu to classic blue to navy meet a light, offset green and a deep, rich dark green. A sandy Oxford-Tan beige brings a warm, natural breeze to this balanced world of colors.
Rich Garden Tones: This color world ensures lively accents within the collection. In addition to navy and bleu, strong shades of blue, and the lush berry tone Blackberry Wine as well as pink and magenta, use expressive highlights. Mallard Green complements the palette as a fresh, deep green.
By the Sea: Three harmoniously coordinated blue tones are contrasted by a lively tangerine orange. A deducted deep claret red rounds off the palette and ensures summer dynamics and maritime flair.
Black and Soft: Anchored in the area of evening and wedding. Deep black and a covered silver form the base and are combined with delicate pastel tones in green, Berry, Bleu and Sand – for elegant, reduced and modern appearances.
Design story
The Preppy Club collection spans the sheet of floral keyprints – inspired by summer, tropical flora – to high -quality structural fabrics with smart functionality. Subtle minimal patterns and graphic prints form a coherent overall picture. The dessins reflect a wide variety of facets of the Preppy Club-from maritime influences to sporting echoes in the casual tennis topic to floral elements that drag into the festive wedding topic. The collection is rounded off by knit parts, which work both as a shirt replacement and add the look around the shirt stylishly.
Product innovations:
Expansion of the Wedding topic: With stylish prints in the inner footbridge as a twelve millimeter strip and in the cuffs, available in an extended color card. Available in the Comfort fit, modern fit and body fit. Also available as a keyprint all over.
Double collar: The new development of the button-down collar comes as a modern double collar variant with just one button in the bridge and revised, narrower collar legs. The model is available in classic white and black and as an all-over print in Navy-inspired by the maritime topic. A variant for the festive wedding topic rounds off the offer.
Lucky shirts: The floral keyprint gives the popular summer fil-à-fil a fresh touch and brings individual style and lightness to everyday business.
Summer rope: Structural knit made from 100 percent cotton is shown in sweaters, jackets and short-armed polos-comfortable, high quality and ideal for the warmer season. In spring: Linen-Like Styles made of pure cotton, available as V-Neck and ZIP Jacket.
Lucky Polo: Equipped with the characteristic keyprint of the non-iron collection in the inner footbridge and in the button bar, the Lucky Polo presents itself as a stylish companion. Available in the classic colors white, light blue, navy and beige.
Iconic product:
In the business area, The Preppy Club shows itself from its elegant side-the keyprint shirt combines classic lines with a touch of playful sophistication. Floral motifs in a clear placement ensure visual freshness without losing the formal character.
The focus is on a modern all-over print with palm and monstera elements in the casual segment. Light and interpreted in summer, it fits perfectly into a well -groomed but casual leisure picture – ideal for relaxed days between coast, campus and city.
The Lucky Polo, the knitted short-sleeved polo and the structured ZIP jacket/Troyer sporty statements set in the knitting and active collection. Preppy, but relaxed – perfect basics with twist that effortlessly complete the look.
Business
Digital prints: Tropically inspired digital prints set living accents – in three color variants: colorful, beige and blue. A maritime print takes up the underwater world, optionally on deep blue or white stock. For festive occasions, a filigree Millefleurs print in soft pastel tones gives the look an elegant ease.
Graphic prints: Reduced skylines and architecturally inspired lines form the basis for a modern, graphic print – optionally on white or dark stock. Available in black and white and blue-white-for a clear, contemporary appearance with an urban character.
Minimal pattern: Fine and subtle-Keyfarben meet navy and dark green and result in a stylish, preppy sample image for versatile office looks.
Multicolor caros: As a connecting element between business and casual, the caro shows itself modern, but subtle. Ideal for the transition between worlds – smart, but casual.
Structures: In all Fits – Body Fit, Modern Fit and Comfort Fit – high -quality structural fabric underline the claim to quality, depth and value. Perfect for the well-kept preppy style with a fashionable understatement.
Casual
Keyprint: Palm and monstera leaves merge into a fresh print- relaxed, light and tropical. Ideal for the relaxed preppy style.
Linen look shirt: Short or long, checkered or plain colors-the Lucky Shirt made of 48 percent cotton and 52 percent Lyocell convinces with garment-washed finish and a natural, soft feel.
Overhirts: In cool denim look-either in navy or beige. A clear look with versatile combinability for the stylish leisure area.
Structured jacket & troyer: From 100 percent cotton, with zipper and clear design language. Available in three colors and available for an attractive entry -level price – uncomplicated, sporty, Preppy.
Slipped jacket: Full-silano-knit in light gray and navy. The compact knitting structure gives its character and substance-portable as a blazer replacement or light transition jacket.
Like Linen rope: 100 percent cotton with linen look. The look: relaxed and high quality. The comfort: soft, easy to care for and ideal for warm days. Available as a V-Neck and Zipper jacket in three colors.
Knitted short-arm polo: From 100 percent cotton – classic in university or as a ring variant with a sporty twist. A highlight for every summer look.