The Japanese brand, as Official Mobility Partner and Official Car of the Giro d’Italia, has delivered a fleet of over 60 vehicles equipped with all Toyota sustainable mobility technologies: Full Hybrid, Plug-in Hybrid, Full Electric and Hydrogen Fuel Cell
For the seventh consecutive year, the cars of the Japanese house will be alongside the Pink caravan. Delivered in Milan, at the RCS Media Group headquarters, a fleet of over sixty Toyota vehicles. Low and zero-emission cars equipped with the latest technologies developed by the brand: from full hybrid to plug-in hybrid passing through the full electric with the bz4x Until the Fuel Cell of the sedan Mirai. This testifies to the multi-technological approach of Toyota which, as Official Mobility Partner and Official Car of Giro d’Italia aspires to offer its customers all over the world a wide range of solutions aimed at reducing CO2 emissions in a concrete way and as soon as possible. The delivery ceremony took place in the presence of the president of the RCS group, Urban Cairoand of the CEO of Toyota Motor Italia, Alberto Santilli. On the sidelines of the presentation, Urban Cairopresident of RCS Mediagroup, said: “The Giro d’Italia is Much more than one race: It is a journey through the beauties of our country, a story of passion, challenge and progress. For this, we are happy to have Toyota, a partner who shares our vision and enthusiasm once again. Together, we carry on a path to a more sustainable future, where innovation and respect for the environment pedal in the same direction. The electrified fleet that will accompany the pink race is a concrete symbol of this commitment and, at the same time, an impetus towards what will come “.
A collaboration between two important realities, firm and lasting over time as confirmed Alberto SantilliCEO of Toyota Motor Italia: “The Giro d’Italia is a great opportunity for us to make known more and more what our technologies are. Toyota has always had a Multi technological approachnot a dogmatic approach on a technology compared to another, because we believe that only through a complex of diversified technologies can important objectives be achieved. I believe that today the real enemy is CO2 and the goal is to break it down as soon as possible and in the most important quantity possible. And this we can do it with our electrified technologies, from full hybrid, to hybrid plug-in, to electric, to hydrogen. A complex of technologies that can work in synergy for a single goalor sustainability, but at the same time keep the customer at the center of our choices with his needs and needs “. In the past editions, the electrified hybrid fleet of Toyota has marked performance at the highest levels along the streets of the event, traveling in zero emissions mode for over 50% of the time.
108th edition of the Giro d’Italia
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Hybrid technology to the plug will be the protagonist of the number 108 of the Giro d’Italia with the Toyota C-HR Plug-in Hybrid capable of combining sustainability, safety, performance and driving pleasure. A car capable of raising electrification at a higher level thanks to the guaranteed autonomy up to 100 km in fully electric mode in urban context. Plug-in Hybrid technology of Toyota It allows a fluid transition between electrical and full hybrid mode, ensuring maximum efficiency even when the battery is exhausted, without the need to constantly depend on the charging infrastructures. As theCEO Toyota: “One of our important points of our commercial strategy this year is to affirm more and more plug-in technologies and the Toyota C-HR Plug-in Hybrid is the top model of our Plug-in technology. We have tried to make it a technology within everyone’s reach, we always talk about”Mobility for All“, That is mobility for everyone, which means thinking about how to make our technologies accessible to our customers. We started with a strategy that substantially equates the price of the plug-in and at the price of the full hybrid, it is the customer who chooses what is the best technology that can meet their needs. Today more than 50% of the CH-R sales is with Plug-in motorization”. Space for the second generation of the Miraithe electric flagship of Toyota Zero emissions powered by Fuel Cell hydrogen, will accompany the stages during the stopwatch challenges. Finally, the Tayota Rav4 Toyota Fleets complete the Giro d’Italia fleet, in the Full Hybrid and plug-in hybrid version, cars capable of combining performance with high energy efficiency and reduced emissions.
E-Bike Experience “Giro-e”
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Also this year Toyota It will be present at the Giro and with a fleet of twenty electrified vehicles, in particular five Toyota BZ4X, five Toyota C-HR Plug-in Hybrid and ten Toyota Rav4 Full Hybridensuring concrete support for the sustainable mobility of the e-bike experience that supports the Giro d’Italia. Absolute protagonist of Lap e It will be the entirely electrical model Toyota bz4x. The zero emissions car will accompany cyclists during the stages. Toyota bz4x It is the first model of the range of electric vehicles of the Tokyo house made on a dedicated platform called e-tanga.
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