From January 18th to 20th, 2025, Paris, Porte de Versailles – Hall 1
2025 marks the beginning of a new era: meet us from January 18th to 20th in Paris, Porte de Versailles, and together lay the foundation for a meaningful future. The aim is to support the self-employed in the creative industries – with a clear, business-oriented vision that at the same time respects shared values. A living center of collective intelligence, What’s Next (WSN) promises an immersive experience that inspires and connects.
After an exceptional edition in September that impressed with a 45 percent increase in international visitor numbers, Who’s Next returns. A unique event awaits, merging industries and inspirations to present a bold and coherent vision of the creative future. The fashion worlds of Who’s Next, IMPACT and Neonyt Paris as well as BIJORHCA will be found in Hall 1, while the Salon International de la Lingerie will take place together with Interfilière Paris in Hall 3.
Back in Hall 1: Efficient tour for buyers with clear product categorization
“In this edition we bring together the entire range – from ready-to-wear to accessories – under one roof. Who’s Next is the place where industry players can find business solutions and put together an extensive range to meet the needs of buyers and promote creative synergies,” explains Sabine Bertolino, Sales Manager of the WSN Group.
WHAT’S NEXT at WHO’S NEXT?
Innovative, established brands and newly discovered designers: In this issue, Who’s Next presents collections for fall/winter 2025/26 that combine color and suppleness.
As a manifesto against dreariness, Who’s Next brings new trend brands into its aisles: CT Plage for fine cashmere ready-to-wear, Oats and Rice in the accessories sector; Rose Carmine with daring knits; Augusta, the all-round shoes for city dwellers; Oilily, known for cool, colorful children’s fashion; Juicy Couture’s comeback with cozy ‘girly’ looks; Degré 7, which celebrates technical skiing in a pop version; and Be Soap My Friend with minimalist toiletries.
New to Who’s Next: Brut Icon
Brut Icon is the editorial selection of Who’s Next. This open area in the heart of Hall 1 invites you to discover around 20 highly creative brands. With unique craftsmanship and colorful collections, Brut Icon is the new destination of your Who’s Next visit.
Denim takes over Who’s Next in January
After a successful comeback in January 2024, denim icons such as Guess Jeans, Lee and Wrangler, together with Kaporal, Salsa, Sac & Co and other brands, are focusing on the further development of their wholesale offering.
The BIJORHCA offer from January 18th to 20th, 2025
Two main areas: ELEMENTS and BIJORHCA
ELEMENTS brings together the most important players in the jewelry industry such as CHQ, a renowned diamond manufacturer, or Gori Gems, a new exhibitor from Jaipur, India, specializing in semi-precious stones.
The BIJORHCA jewelry collections include exhibitors such as Philippe Ferrandis, Canyon, Satellite, Ayala Bar, Olivier Lafond, Franck Herval, but also new arrivals such as Françoise Montague. Marion Stern, managing director of the Françoise Montague brand, uses BIJORHCA to announce the handover of management to her daughter. She wants to introduce the new line-up to her customers during the trade fair.
An exciting experience
In this edition, the showcases of fine jewelry in the diamond range are characterized by the creative vision of Gabrielle Huguenot. The Swiss designer, graduate of the Haute École d’Art et de Design de Genève (HEAD) 2022 and winner of the Grand Prix Accessories of the International Festival of Fashion, Photography and Accessories in Hyères 2023, presents herself at BIJORHCA with an exhibition of 15 works . These illustrate their work and are complemented by exclusive performances and conferences.
BIJORHCA inspires and promotes exchange through a conference program that brings together experts, creatives and schools from the industry. Make a note of the date and don’t miss this three-day lecture series with highlights including “Redefining the Femme Fatale: When sustainable jewelry questions social dynamics and power games” by Gabrielle Huguenot on Saturday, January 18th at 2 p.m. or “The Future of the Jewelry Industry thanks to KI” with Stéphane Boghossian on Sunday, January 19th at 2 p.m.
The meeting point of the fair, the ‘BOCI’, presents its support and training in collaboration with institutions such as the Greta de la Création, du Design et des Métiers d’Art or the Lycée Public Diderot. There will be a business lounge, conferences and other multidisciplinary activities.
Bridge between Milan and Paris
The two trade fairs, often seen as competitors, have decided to join forces: Bijorhca and Milano Fashion Jewels want to demonstrate their complementarity by inviting each other to their respective events.
In January 2025, the Milan trade fair will be represented at the Bijorhca and in February 2025 the Paris trade fair will be represented at the Milano Fashion Jewels – a first step towards more intensive cooperation in the future.
IMPACT and NEONYT PARIS
For more than five years, IMPACT and Neonyt Paris have stood for a unique fashion event that promotes human encounters and opens up new perspectives. For the new edition, IMPACT and Neonyt Paris are collaborating with the renowned fashion medium The Good Goods. A forum for sustainable fashion from Who’s Next Brands curated by The Good Goods and a dedicated conference program make up this inspiring destination. Already confirmed participants include Ramata Diallo, professor and consultant, Catherine Dauriac, president of Fashion Revolution France, and Charlotte Daudré-Vignier, founder of the Carbone4 brand.
WHAT ELSE at WHO’S NEXT?
Who’s Next is much more than just a trade fair. It relies on a comprehensive visitor experience to make every edition an unforgettable event. The event aims to inspire the market, bring communities together and create synergies between all players in the industry. In 2025, Who’s Next will start a new era based on two pillars: expertise in the wholesale business and the social and cultural dimension of fashion.
The WSN Academy’s solution expertise celebrates its premiere
As part of its business development and solutions strategy, WSN brings together experts from different areas under the WSN Academy umbrella to help brands and retailers overcome challenges. In the run-up to the event, exhibiting brands were able to benefit from webinars that provided practical answers to questions about preparing for the trade fair. In January, the WSN Academy will be strategically placed next to the buyer’s lounge to answer retail questions. Visitors can be inspired, informed and further educated. Talks, master classes, workshops and individual discussions are led by a panel of experts and organizations such as FFPAPF, FNH, DHL and ADC.
Following the three-day Who’s Next, WSN Academy will continue its tailored support both online and on-site with further events, online conferences and individual coaching to drive business development with concrete approaches.
LOUD’s cultural scene draws attention
Loud, a space launched last September, represents the cultural experience of Who’s Next and explores fashion in a lifestyle context. Between live shopping, book signings and Rinse podcasts, visitors can expect a conference program organized by media partner S-quive.
Curious people looking for new perspectives on the world of fashion can look forward to talks on three main topics:
- Inspiring stories: “Career of a contemporary designer” with Mickaël Carpin and “Career of a sought-after entrepreneur” with Clarisse Castan
- Social trends and their influence on the market: “What future does designers have in the face of AI?” with Tony Pinville and “Influence, Literature and Beauty” with Camille Yolaine
- Culture in the service of the image: “Street Photography in the Heart of Fashion” with Meyabe and “Grillz and Hip-Hop Culture!” with Warren from Youth Grillz
On Saturday 18 and Sunday 19 January, the Loud sector will be transformed into a party zone to celebrate the fair with a program curated by Rinse.
Who’s Next, IMPACT and Neonyt Paris, BIJORHCA – Hall 1 From Saturday, January 18th to Monday, January 20th, 2025, at the Porte de Versailles, Paris 15.
Opening hours:
- Saturday – Sunday: 9:00 a.m. to 7:00 p.m
- Monday: 9:00 a.m. to 6:00 p.m
Get your free badge with the code FASHIONUNITEDWSNJANV25 here. Your badge also gives you access to the Salon International de la Lingerie and the Interfilière Paris – Hall 3.