## VfB Stuttgart’s Cannstatt Couture: The New Away Kit 2026/2027
The new away kit for the 2026/2027 season by VfB Stuttgart, aptly titled “Cannstatt Couture,” offers a unique homage to the rich history of Bad Cannstatt. The design not only highlights the club’s connection to its roots but also serves as a celebration of the town’s storied past, truly embodying the essence of Cannstatt.
### A Glimpse into Cannstatt’s History
The inspiration behind the away kit arises from significant archeological discoveries in the region. Bad Cannstatt has unveiled a variety of Roman-era artifacts, particularly near the Cannstatter Kurpark, illuminating the area’s ancient history. Additionally, findings from around the middle of the first millennium BC indicate Celtic settlements, making it a remarkable historical site.
In the early 20th century, two opulent graves from the Celtic period revealed significant gold treasures, now proudly displayed at the Landesmuseum Württemberg in Stuttgart. This particular gold find greatly influences the design of the away kit for the upcoming season, reflecting Cannstatt’s opulent history.
### Design Elements: Tradition Meets Modernity
The away jersey features a striking golden base color paired with a sleek black chest stripe. This combination is not merely aesthetic; it symbolizes the unification of Cannstatt’s rich history and the club’s enduring legacy. The kit’s black sleeve trims showcase an abstract pattern reminiscent of the Cannstatter gold treasure.
Moreover, the fabric’s overall texture mimics the intricate patterns of historical craftsmanship, further embedding Cannstatt’s heritage into the modern design. Guests will also notice a prominently embroidered VfB badge on the kit, designed in gold and black, reinforcing its grandeur. As a nod to history, the collar features a depiction of the Cannstatter Kanne from the 19th century, symbolizing a journey through time.
### Voices from the Club: A Commitment to Heritage
Karsten Petry, Vice President of Marketing and Sales at VfB, emphasizes the shirt’s significance: “The jerseys for the 2026/2027 season connect our tradition in an extraordinary way with a modern appearance.” He adds that this design encapsulates “the club’s stance as one that moves continuously, driven by its roots.”
Tobias Röschl of JAKO, the kit supplies partner, reinforces this sentiment, stating that the away kit deliberately marks the next chapter in the narrative of Bad Cannstatt’s history. “The golden base color modernizes the inspiration drawn from the Cannstatter gold find, creating a premium visual that resonates with contemporary aesthetics.”
### Sustainability in Mind
In addition to its historical inspiration, the away kit is primarily made from recycled materials, demonstrating VfB Stuttgart’s commitment to sustainability. A corresponding goalkeeper kit complements the away design, echoing its black and golden features.
Fans can readily access both adult and youth sizes online and at VfB’s fan shops located in the stadium, Stuttgart city center, and Breuningerland in Ludwigsburg. The kits are produced in meticulous JAKO quality, ensuring that supporters can wear their pride comfortably while contributing to eco-friendly practices.
### Conclusion: A Kit to Remember
The VfB Stuttgart away kit for the 2026/2027 season not only showcases an aesthetically pleasing design but also serves as a bridge between the present and the past of Bad Cannstatt. It invites fans to celebrate their heritage while stepping into a more sustainable future.
With this rich narrative woven into the fabric of the Cannstatt Couture, fans can wear their history with pride, knowing they are part of something greater than just a football club.
